Wednesday, March 30, 2011

How to Promote Affiliate Marketing on Facebook Correctly

by Adrienne Smith

Facebook (FB) is a very popular site these days and seems to be growing in numbers each and every month. People are now promoting their affiliate products there because they have been hearing how successful everyone else has been. In this article I will share with you how to promote affiliate marketing on Facebook correctly.

Facebook is moving up the ranks and is predicted to outperform Google in the very near future. When people are searching for things they are interested in or want to locate, they can do it just as well in FB as they can on Google. The difference is that they will locate information based on what their friends and other people may think of the products or services instead of just locating information on specific topics.

It's become so popular that Facebook started charging for ads similar to what Google does with pay-per-click. That really is the best way to get in front of the people you want to see your information.

The way their ads are set up is you can have only the people see your ads that are in a particular location, age, background or even race. If you know who your target audience is, you can promote your products just to them and only them. FB allows you to really narrow down your search field way more than Google ever did.

You also have the people who share things with their friends on their walls and through email messages. There is a right way to do this and a wrong way and so many people do this the wrong way.

FB is a social networking site so people forget that the reason most are even on this site is to chat with friends, maybe locate old friends, keep in touch with family or meet new people. It's a great way to network and learn more about what people are interested in, what they enjoy doing and if they are interested in creating extra income.

But you need to find these things out about your new friends first before promoting anything to them. Let's say for instance you are interested in affiliate marketing so you are meeting new people who are also interested in learning. After you have taken the time to find out where they are with their particular journey, then and only then should you introduce them to whatever product you may have to offer.

You don't want people thinking that the only reason you are on FB is to promote products. Sure, that might be the only reason you are there but this is also an area where you need to build relationships. If you have learned anything about the online industry up to this point you will know that if you aren't connecting with people and caring what they are doing, it will be difficult for you to have success.

Building a list and promoting to that list over and over again is your ultimate goal. The people who join your list will remain there because they know, like and trust you. If you haven't started building that type of relationship with them yet, you will soon learn that this is an area you will definitely need to concentrate on.

I hope this information was helpful with understanding how to promote affiliate marketing on Facebook correctly. Whatever you do, don't spam your friends. Don't plaster your ads all over their walls or send them tons of links through emails. Build a relationship with them that will last and you will start seeing success from using Facebook.

About the Author

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