Monday, July 26, 2010

The Do's and Don'ts of Mobile Phone Web Design

by Julia Rivera

If you are wondering what makes a mobile phone web design effective, then think no more. There are a lot of things to take into consideration before making your own design but in fact there are only a few simple rules on what and what not to do in designing your own blueprint. The reality of the situation is that there will always be new phones to think about and new ways on how to go about with them however there are also unbendable rules to follow if you want your design to scoop the public's attention.

1. Customer Preference To put it simply, meet them. Nobody wants to visit a page that doesn't cater to his needs. So the first step to mull over is this: do the design from a customer's point of view. What do you need? What are you looking for? What's the fastest and easiest way to get to it? This would usually determine how the content is used, which options to take and how the whole design would look. Some people just want quick entertainment to pass away the time while they are on the train, some others may need to access their mail they suddenly remembered that they forgot to read an important document back at home. The goal differs from one type of audience to the other and is up to the designer on which is most suitable to attract them to the site.

2. Straightforwardness Put only the basic controls when considering the mobile phone web design. People who have less time to appreciate art will appreciate your design being accessible and less confusing. Put the navigation bar on top and remember to always include the 'back button' on every page of the site so as the audience can do re-dos when they make errors. As much as possible don't repeat the navigation page of the design since a back can do the work or better yet 'return to homepage' link would be suitable in any case. Making the input boxes as simple as it can be will also fasten the pace and interaction of the person with the site. Abbreviate terms if possible. The best solution to avoid mistyping is to give the customer a selection that would be present every time they try to do a search. It is, after all, difficult to browse and surf the web using an error prone 12 button keypad.

3. Structure Carefully Of course, content will be important but getting the content that is exactly what the customer wants in your mobile phone web design will be the challenge. Screens are tiny and the keypad is worse than the crane game so knowing what content is required to be put it is critical. Present the content in the right manner in which the customer is interested and don't just place everything on the dashboard. Although difficult to do, letting an item stand out from the page during the customer's search time will assist them in going where they want and should go. Highlight buttons, bold face the links, italicize some complex terms and other effects that will distinguish one option from another will give them less time to think and more time to react.

About the Author

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