Monday, November 30, 2009

5 Ways to Promote Your Online Affiliate Marketing Business

by TJ Philpott

An online affiliate marketing business is a great way to start marketing on the internet. The affiliate business opportunity offers minimal startup costs while allowing you to promote products that already have a proven demand. When you also consider that product distribution and support are not your responsibility it is no wonder that affiliate marketing is regarded as the best business to start online.

An issue that does arise for many when they start marketing their first affiliate products however is how to market them. There are so many different promotional techniques from which to choose that it can be downright confusing. The key to success here is to choose just a few techniques you are comfortable with and focus on them.

Let's look at 5 different techniques you can use to start marketing your affiliate products that have proven to be very effective.

Email Marketing

If you decide to capture names of website visitors on a squeeze page, and you really should, you can now market to them. By staying in contact with this list and periodically promoting products that are related to the one they opt-in for originally you can develop a steady income stream.

Blogging

Setting up a blog that reflects content that is consistent with the niche you are promoting within will allow you to capture subscribers attracted to the blog content. The fundamental difference here is your initial contact is through their attraction to the free content you offer and not from responding to a promotional ad.

Now it is up to you to develop a relationship with them, get them to trust you and then eventually buy from you. Their comments are also great feedback that can tell you what you are doing right and of course what they may not like.

Article Marketing

This is another way of offering free content that hopefully will attract people to any site you may be directing them to. Submitting articles to online directories will allow you to circulate your content all over the web. It is also a major advantage to having your articles published on sites with very high search engine rankings such as these directories.

This approach does involve an investment of your effort but your articles could conceivably be circulating around the net for quite some time.

Pre-Sell Sites

It is always recommended to set up your own site to drive traffic to BEFORE you send them to the main affiliate site. This helps to create your own unique sales funnel and also extends more credibility to you as a marketer.

One recommendation for your site would be a 'pre-sell site' where there are no hard sales attempts directed at the visitor. Your approach here would be to just tempt or remind visitors of some of the benefits they will receive by buying the product on the next page. Hard sales tactics should NOT be used here since the main affiliate page will handle that for you. You are simply getting the visitor into the buying mood.

Review Sites

Another effective and recommended way to set up your own website would be to use it as a review site for the product you are promoting. By objectively sharing your experiences and insights about the product shortcomings and strengths, you can stir up enough curiosity for the visitor to check it out for themselves. Of course if your review reflects the product as being a dud this obviously won't work and you likely wouldn't promote it in the first place?

Using any of the 5 techniques we discussed above to promote your online affiliate marketing business should help you get off to a quick start. Remember that the affiliate business opportunity allows you to concentrate primarily on traffic generation thereby minimizing your startup costs. With that said the key to success here will be your ability to maintain your focus and be patient. Marketing on the internet is not a get rich quick scheme but instead a business that will take a little time to develop for you. If you can maintain the focus and resolve you will soon discover why affiliate marketing is regarded as the best business to start online.

About the Author

TJ Philpott is an author and Internet entrepreneur based out of North Carolina. For more tips about the Online Affiliate Marketing Business and a free guide that teaches valuable niche research techniques visit: http://affiliatequickstart.com/

Wednesday, November 25, 2009

Friday, November 27

Guys,

There will not be a post this Friday as we take time off to be with family.

We hope everyone has a safe and happy Thanksgiving!

6-step process for planning a user test

by Abid Warsi

Preparing for user testing requires a surprisingly large amount of planning. Here are the 6 key steps you should go through to get ready.

1. Create a usability testing plan

Identify what aspects of your website you want to evaluate and create a list of around 6 tasks. For each task include the following:

* A scenario - This is an instruction you'll ask participants to read. It should include a goal and an imagined circumstance, something which will make the scenario feel realistic. For example, "It's your friend's birthday next week. You want to buy him a present and you know he likes action movies. Please buy him the latest Batman DVD."

* Stopping criteria - The page or point in the website participants should reach complete the task. This will help you objectively determine whether a task is achieved.

* Correct path - It's helpful to note down the correct path(s) participants need to take to achieve the goal. If the moderator is ill on the testing day their colleague will be able run the sessions even if they aren't familiar with the website.

* Possible issues - There might be a dozen things you want to evaluate on a page and it can be hard to remember them all during a usability testing session. For each task have a list of the possible issues which you can refer to during the session.

Finally, share your test plan with your clients, stakeholders or project sponsors to check you've covered everything they were hoping to achieve.

2. Recruit your participants

Recruitment is one of the most important things to get right. If your participants aren't representative of your target audience then you won't be able to trust your findings. If they turn up late to the usability testing sessions or don't show up at all then you'll have to reschedule the testing.

Create a detailed recruitment profile for who you want to take part in the usability testing. Your recruiter will need this to make sure they're inviting the right people to take part.

Make sure participants are given accurate and easy to use directions to the venue. Give them a telephone number so that they can call someone if they're running late. Finally, call them the day before the testing to make sure they know what time they're coming and how to get there.

3. Checking the website

Get as familiar as you can with the website or prototype you'll be testing. The more familiar you are, the smoother the sessions will go.

Book the testing sessions to start 3 or 4 days after the website is scheduled to be ready, if your schedule permits it. Design and development work can sometimes overrun and have knock-on effects on your usability testing.

Put a freeze on development of the website while usability testing is taking place. You don't want the website to be change while you're testing it or, worse still, to go offline due to a technical issue.

Try to have a local copy on the PC you'll be using just in case something else goes wrong e.g. the network connection fails.

4. Arrange the facilities

Book out usability testing facilities well in advance to make sure they'll be available. Set up your equipment the day before.

Try to arrange facilities where you can invite clients or stakeholders to watch the testing from an adjoining room through a one-way mirror. People find watching usability testing very interesting and it helps them to build empathy with the websites' users. It's a great way to get people bought into the idea of investing in usability. Also, try to arrange facilities where you'll be able to make video recordings of the sessions which you can refer to later.

If you don't have suitable facilities you can hire them from companies that conduct usability testing or market research. Webcredible hires its testing labs in London.

5. Create a crib sheet

You'll have quite a few things to say to participants at the start of a session and it's easy to forget 1 or 2 things. For example, your list might say that you're making a video recording, you want participants to think aloud and that you're not evaluating their performance. Add all such things to your crib sheet and refer to that at the start of each session.

There are other things you'll want to do at the start or end of a session, such as start/end the video recording and delete the browser history (so that someone won't see the previous participant's visited links). Add these to your crib sheet too.

6. Run a pilot test

Run a pilot test with a participant or a colleague. Do this in the actual room where you'll be conducting the usability testing to check that everything works. Go through everything in your test plan to make sure that the scenarios you've written make sense to someone else and can be completed within the time you have with each participant (typically 1 hour due to average concentration spans).

Conclusion

When you're conducting user testing you want to make sure that nothing will go wrong and that you're clients or stakeholders will be satisfied with what you've done. These 6 steps will help you plan your usability testing and make sure that things run smoothly.

About the Author

This article was written by Abid Warsi a senior consultant at the user experience consultancy, Webcredible. Abid's passionate about improving the user experience of websites and is responsible for leading a variety of user experience projects including eye tracking and information architecture.

Monday, November 23, 2009

How To Do Keyword Research For AdWords

by Adrian Key

Everyone knows that when it's time to start a new AdWords campaign or review an existing one, it's important to find the right keywords. But, it's amazing how many don't know how to do keyword research right.

I know, your impatient to get going, eager to watch the visitors roll in and anxious to experience that feeling of excitement as the sales start to rack up. But, the harsh reality is that you're going to miss out on hundreds of keywords that could benefit your business if you don't do your keyword research first.

You must "dig deep and go wide" to fully exploit your niche and beat the competition.

Later, I'll explain what this statement means to you.

But first ...

Create Your Seed Keyword List

In every instance keyword research starts with a single seed keyword and a good keyword selection tool.

Your seed keyword can be any phrase that is relevant to your niche upon which you can build your keyword list. And a keyword selection tool will effortlessly expand your seed keyword into a list of related keywords that match what people enter into a search engine when they perform a query.

Every AdWords user has their own favourite keyword selection tool. A good one will generate hundreds of keywords for you that contain your seed keyword and have been used recently in search queries.

Just suppose you own a small business that makes chocolates. You might choose "chocolates" as the seed keyword for your AdWords campaign.

After typing your seed keyword into your favourite keyword selection tool, you get hundreds of keyword suggestions. Looking down the list you pick out some that look useful and in doing so create your seed list which includes phrases like:

+ chocolate chip cookies

+ chocolate strawberries

+ chocolate bars

+ dark chocolate

These are all phrases that describe products you make and sell in your business.

Dig Deep And Find Your Keyword Tails

Just a few seconds ago, I told you that to fully exploit your niche and beat your AdWords competition, you'll have to "dig deep and go wide". Now use the seed list you've just created to dig deep and find even more keywords for your campaign.

Enter each phrase from your seed list into your keyword selection tool to create more keyword lists. These new lists are your keyword tails.

Returning to the previous example, selling home made chocolates, to dig deep into your seed keyword list you'd type each phrase into your keyword selection tool and pick out all the relevant keywords for your business to create your keyword tails.

Typing "chocolate chip cookies" into your keyword selection tool returns hundreds more phrases from which you can select the most relevant. Some examples of what you might find are:

+ chewy chocolate chip cookies

+ oatmeal chocolate chip cookies

+ best chocolate chip cookies

+ healthy chocolate chip cookies

+ double chocolate chip cookies

All describe the different types of chip cookies your business sells.

If we do the same again using "chocolate strawberries" this time we get keywords like:

+ chocolate covered strawberries

+ chocolate dipped strawberries

+ strawberries in chocolate

+ strawberries with chocolate

These are all excellent keywords that could be used to describe your business. Notice now your seed list is starting to quickly build into a very powerful list of quality keywords for your AdWords campaign.

You've Dug Deep, Now Go Wide

To "go wide" with your keyword research, create a new seed keyword list with phrases that describe different categories within your niche.

Categories that you'd search on for your chocolate business would include:

+ easter chocolate

+ valentine's day chocolate

+ christmas chocolate

+ halloween chocolate

These are all examples of special occasions when people might buy chocolate. Targeting keywords in AdWords for these occasions a few weeks previous to the day would therefore be a good strategy for your business.

By entering each phrase into your keyword selection tool, you can pick out more keywords that are perfect for your business and create new keyword tails to use in your AdWords campaign.

P.S. It's simple to build targeted keyword lists for your AdWords campaign when you learn how to do your keyword research properly.

About the Author

Adrian Key is editor of the AdWords Adviser, a blog dedicated to making AdWords more profitable for you. To find out more about keyword selection tools and discover resources, ideas and tips to improve your AdWords campaign at: ==>> http://www.adwords-adviser.co.uk/

Friday, November 20, 2009

How to Make a Website Successful

by Shelley Lowery

When doing business on the Internet, there are many ways in which you can make a website successful. Although the look of your website is important, fancy websites don't make sales. There is much more to creating a quality website. To make a website successful, you must create a website that will be of interest to your target market and make them want to visit your website over and over again. In addition, your website should lead your visitors to take the action you desire, such as joining your mailing list, or making a purchase.

Selecting a Website's Niche

The first step toward how to make a website successful, will be to target your website for one specific niche. For example, if you are designing a website about wine, everything within your website should relate to wine.

Selecting a Website's Keyword Phrase

You must also select the most relevant keyword phrase for each webpage. A keyword phrase is two or more words that best describe your webpage. For example, if your webpage is about 'making wine,' your best keyword phrase would be 'wine making.' You should use your keyword phrase a few times within your webpage, as this will enable the search engines to determine what the website is about. This is a very important step to make a website successful.

Using HTML Heading Tags

When you begin writing your content, it is very important that you use the HTML H1 heading tag with your main title at the top of your webpage. In addition, use the HTML H2 tags for your sub-titles. This is very important, as some search engines place relevance on the text displayed with heading tags.

As the default text for the H1 heading tag is very large, you may want to use CSS style sheets to display the heading tags in the font style and size you prefer.

Using META Tags Within a Webpage

Another step to help make a website successful is to include META tags between the HEAD tags of your webpage. META tags help the search engines to know what keywords are relevant to the webpage. They are also used to tell the search engines what the webpage is about. Many search engines will display this description within the search results.

Backgrounds and Text

It is always best to display a webpage with a white background and black text, as this will make the text easy to read. Distracting backgrounds will make the text hard to read. A good rule of thumb is to just use common sense and keep your website simple. This alone is a great way to help make a website successful.

Animated Graphics

If you're using animated graphics, it is important that you use them sparingly. Graphics that continually flash are VERY annoying and may prevent your visitors from returning to your website in the future.

Navigational Links

It is very important to include good navigational links on every page. They should be displayed at the top, bottom, left or right side of your webpage. In addition, your visitors should be able to get to any webpage within your website within four clicks.

Webpage Layout

Always be consistent with your webpage design. This is a very important step to help make a website successful. The layout for your website should be the same on each page. If you make it different, your visitors will become confused. In addition, it will make your website appear to be unprofessional. Your website design should include the same layout, logo, and navigation setup on each page.

Spelling and Grammar

Always make sure you proof read and spell check your webpages for errors. It is also very important that your webpage doesn't have any broken images or links.

Important Webpages

When you launch your website, it is very important that you include the following webpages:

About - The 'About' page is used to tell your visitors about you and/or your company.
Privacy - The 'Privacy' page is used to let your visitors know what you do with their personal information, such as their email address.
Terms and Conditions - The 'Terms and Conditions' page should be displayed on your website for your protection.
Site Map - A 'Site Map' is used to help the search engines index your website more easily.

You can learn more about all of these pages by doing a search through your favorite search engine. They are very important and will help make a website successful.

Website Interactivity

Another way to make a website successful is to make the website interactive. This can be done by including a targeted forum that compliments your website, a form in which they can subscribe to an ezine, a feedback form to enable them to give their opinion, or an informative blog in which visitors can comment.

Web Browsers and Screen Resolutions

When you begin designing your webpage, it is HIGHLY recommended that you install the most popular web browsers on your computer. This will enable you to see how your website will display in different browsers. You will find that your website may look great in one browser and terrible in another. It would be wise to design your website to display properly in Firefox and then it should display properly in Internet Explorer, Opera, etc.

It is also important that you view your website through different screen resolutions. You can either open your webpage in your browser and then change your computer's screen resolution, or there are website's online that you can visit, such as Any Browser, to test your website.

If you follow these simple guidelines, you can begin to make a website successful in no time.

About the Author

If you want to learn how to make a website successful, visit Web-Source.net for a wealth of free website design tutorials, video tutorials, HTML codes, JavaScript codes, CSS codes, tips, tools and resources. http://www.web-source.net

Wednesday, November 18, 2009

Testing Niche Markets When Working Online From Home

by TJ Philpott

When working online from home the best way to test market any niche would be through an online affiliate marketing business. The logic here is simple. You don't have to spend time or money on product development or support. As a result you can therefore focus your efforts on test marketing the niche markets themselves. Of course if you are in this for the 'long run' you will want to target a growth market for its future financial potential.

Let's look at a simple 7 step procedure you want to follow when you test market any niche.

Select a Niche You Like

It is important that the market you are working in is one that holds an interest for you. In this way it will give you more energy and enthusiasm making work seem more like play.

Explore New Opportunities within the Market

The purpose here is to find a 'micro niche' within the market you are working that could help decrease your competition and increase your dominance. The net result would be more profit for your affiliate business.

Finding the right micro niche can catapult your earnings while also making your marketing efforts more effective and a heck of a lot easier.

Check for Profitability

You want to determine if people are spending money in this market? One good way to do this is to search Google for the product or niche you are considering. In the search results check the right hand column on the page, these will be paying advertisers. If you see a respectable amount of ads it is fair to assume that this market is profitable or people simply would not advertise otherwise.

Locate Quality Products

Here is where using the online affiliate marketing business model comes in. By checking with any of the many affiliate programs online you can search for products that would be a fit for the niche you are considering. Once you have found something you like visit their website and check out their customer support. After you research this product ask yourself if this is something you would be interested in. If so then it is time to move to the next step.

Set Up a Pre-Sell System

The operative word here is 'pre-sell' when setting up your sales system. Avoid any heavy 'over the top' sales tactics since the main affiliate site will take care of that for you. Just entice or tempt your visitors with a few of the major benefits the product may offer them.

You may even consider doing an 'objective review' of the product itself so that you can 'innocently and indirectly' present product benefits. The point is you want to arouse their curiosity enough to visit the main site to see what you are talking about.

Generate Traffic

Choosing whatever traffic generation methods you are most comfortable with or can afford start driving traffic to your website. Your focus now is mainly traffic generation so concentrate your efforts on this task.

Analyze Results

Watch your results closely to judge whether you need to tweak your ads, your website site, or perhaps select a new product if the results are not acceptable.

If you have chosen a market or niche that has a proven demand and shows profitability the only tangibles you can alter are product, ads, or website headlines and content.

When working online from home it is relatively easy to use the online affiliate marketing business model to test the profitability of any niche or product. Your test marketing efforts will help to determine if certain niche markets or product ideas are worth any further effort or investment. Ultimately you are looking for a profitable growth market in which you can comfortably expand your business well into the future. By following the 7 steps we just reviewed you should be able to find such a market while minimizing your financial risk and marketing efforts.

About the Author

TJ Philpott is an author and Internet entrepreneur based out of North Carolina. For tips about Working Online from Home and a free guide that teaches valuable niche research techniques visit:http://affiliatequickstart.com/

Monday, November 16, 2009

Ways you can use Web Analytics to Double your Website's Value

by Neil Dwyer

Google Analytics is a free statistical analysis package that everyone should have on their website and review monthly. There are two reasons why :

1. Because when you know how visitors to your website are using it, you are armed with information you can use to make quality decisions on how to change it in ways that are likely to deliver more business.

2. It's very powerful and easy to use

These are our top two ways you can use it to double the value of your website. They're just the tip of the iceberg...

Website Overlay Tool - Analytics can produce a visual overlay of your website, allowing you to see how many people and what percentage of visitors to any given page, clicked on the links that are present on it. This is very important information for the purpose of refining your website. If you can see that the fourth link in your menu is the most popular with visitors, why not promote it to a more prominent position where more visitors are going to see it in their brief scan of your site? You'll get more conversions out of the same number of visitors by using the overlay tool.

Benchmarking - The benchmarking tool allows you to pit your website against others in the same industry classification as yours. If you participate in the benchmarking programme, you can compare your site's stats against the combined average of at least 100 other sites in the same industry. In return, anonymous data from your website is added to the combined average for others to benchmark against.

The results can be very educational. You can see whether you perform better than others on:

* No of visits in a given time period

* Page views per visit

* Time spent on site per visit

* Pages viewed, per visit

* Bounce rate (the number of times only one page on your site was viewed before the user clicked away, expressed as a percentage of total visits)

If you are performing better than your competitors, you can be sure you're doing the right things on your website to optimise both its attractiveness and usability. If you find that you are below average, say, on the time spent per visit, you can try new options like rewriting your content or adding an online chat feature to engage your prospects while they're on your site. After a month or so, you'll be able to see if you've closed the gap.

Goal Setting - If there's a certain page on your website, like your contact form, that you want to drive prospects towards, you can set up goal monitoring and check how the traffic you're attracting to your site moves towards that goal page. You can view a visual representation of your conversion funnel and see which page in the process is losing the most prospects. By using the map overlay tool and by investigating other stats on that particular page you can make informed decisions about what to change to see if your conversion stats improve.

Review Monthly - Just like any good marketing tool, regular review will yield the most useful information. The typical website will attract enough visitors every month to make some informed judgements. Make it part of someones job description or farm it out to a marketing company like ours. A review should take 30-45 minutes.

About the Author

Neil Dwyer is the director of Strategy & Action. A marketing consultancy located in Springwood, QLD.

Friday, November 13, 2009

5 Tips on Choosing a Managed Hosting Service

by Amy Nutt

When you get managed hosting, it is important to realize that there are many options available to you. As for what managed hosting is, it is hosting that is managed by someone other than you. This is actually the most common form of hosting because everything is kept on an external server, which makes such tasks as disaster recovery a lot easier. And what's great is that there is a wide range of managed services that you can take advantage of.

So here are 5 tips to help you choose a managed hosting service:

- You must check the Internet for reviews on the company. This is necessary because you want to see what others have to say. If they are experiencing a lot of down time, don't get good customer service, do not have the necessary tools available to them, are experiencing issues with the controls being user friendly, or other issues, you may want to look for another company.

- Look at the managed services that are offered. Can you get such things as a shopping cart? Are you able to get an SSL certificate that certifies your site as secure to do monetary transactions? What about MySQL databases? Are you able to utilize these? You also want to make sure the managed hosting service is one that provides you with FTP service and various other things that you find you may need. Every person has different needs when it comes to their hosting.

- Call their customer service and ask them questions. See how well they know the answers and see how you're treated. How you are treated is representative of how you may be treated in the future. The knowledge of their employees is important because there can be some rather complex situations that come about. If they can't handle it, then you could be looking for long periods of downtime. Managed services should keep this from happening.

- Ensure that they take your payment method. Some take credit cards, while others take PayPal. Some take both. It depends on how you want to pay. You can also take a look at the payment structure. Will they allow you to pay monthly? How about every 3 months, 6 months, or year? You need to be able to pay whichever way makes you feel comfortable. And make sure you take a look at what is included with each plan. This is important to make sure it is enough.

- Take a look at their controls. Make sure that you're going to be able to get into the website controls when you need to. Although these are managed services, it is important that you are able to know what is going on. If you're paying for it and the website is yours, then you have a right to do what you need to do when it needs to be done and to know what is going on within your site.

So keep these things in mind. Managed hosting is a great service, but you want to make sure you understand what is going on. If they are speaking Greek to you, then you may want to move on. If you can't tell heads from tales or up from down, then you're just better off checking out someone else.

Just make sure that you find the managed services that are right for you and not what everyone else says. Everyone has a different level of comprehension, so it is important to go with a company that is easy to comprehend. So think about this and make your decision from there.

About the Author

Delivers managed IT services for deploying and hosting e-business, business continuity solutions, security and disaster recovery solutions. When looking for a SAS 70 compliant data center, consider Fusepoint.

Wednesday, November 11, 2009

Turn Your Suspended Google Adsense Account Into Cash

by JT

Google AdSense is a great way to earn passive income. I mean, once a site has been filled with helpful content, good high paying keywords, AdSense placed strategically on a page - getting clicks and counting AdSense cash is when the fun really begins.

Depending on the type of niche you choose the clicks can be fast and furious or slow as molasses.

Unfortunately, as many affiliate marketing webmasters around the globe have discovered, whether the AdSense ads clicked were fast or slow, if any of these clicks look or seem suspicious to Google, your AdSense account could be given the axe and suspended immediately.

Too most this is bad news. I mean if you're used to collecting a nice AdSense check month after month in the mail or direct deposit, this is in all likelihood is a tragic loss to both your bank account and downer for morale.

There is good news tho' for those who have had their account suspended which I believe should put you back on the cash money track.

What I'm about to share is not a way to contact...or beg Google to let you back in. If you've been around awhile then you know getting your account back is pretty next to impossible.

Here are 3 ways to turn your Google AdSense luck around and cash in from your own misfortune.

1. Infolinks.com - If it's good enough for the team over at Squidoo, then it must be something worth looking into. For those of you who've been keeping up with changes at Squidoo, should by now be aware of some new advertisement testing taking place on lenses by Seth Godin and gang.

I believe the click outs on infolinks links must be profitable for Squidoo's website as I've personally noticed and huge decrease in clickouts on one of my moneymaking lenses since these links have made an appearance on my sites.

Signing up for infolinks.com is quite simple. I was able to sign up using a self hosted site that I host on hostgator and received approval into their program in about 48 hours.

2. Kontera.com - This is another alternative to google AdSense program that is ramping up quite nicely on one of my sites. In all fairness, I did not have AdSense placed on the site that I currently have Kontera ads placed but for what it's worth, I can see how this advertising venue can generate some nice cash for sites that receive lots of traffic that asks a lot of questions or look for product reviews.

The feature that I like best about this platform, unlike Google AdSense, is Kontera offers several detailed keyword report options. Not only can you see which keywords were clicked but you also have access to a detailed chart showing which URL's and Blog posts received clicks.

Signing up for Kontera.com is also rather easy. I was approved for this program instantly.

3. BYOLB - Become Your Own Lead Broker This final tip is the real inspiration behind my post today. Earlier today I received an email from one of the credit card merchants in the Google Affiliate Network today which stated the following:

"Hello there, Unfortunately, due to Google's cost, we are having to lower our payout to $3 per lead immediately. We would love to continue to do business with you, so please feel free to reach out to me directly and we can discuss running a campaign direct with us. Please let me know if you have any questions or would like to discuss further."

What I'm about to say maybe glaringly obvious to most of you but it bears repeating for those of us who have to hear things a few times before the AHA moment happens....

Google AdSense is just a glorified Middleman for business leads...No more or no less.

After reading and rereading the email I received today, what this account manager essentially said was this...Call me if you want to arrange a better deal without Google.

If you're able to send quality traffic directly to a business, do you think they would pay your for it?

The short answer is Yes!

Don't be shy or reluctant to turn the traffic you used to send off to Google AdSense clients to your own lead clients instead.

Do you think you could do this for yourself? Is it something you believe you could make happen?

About the Author

JT has been writing articles for nearly 3 years. Come visit his latest website over at http://www.northfacejackets.com which provides shopping tips on how to find the latest north face jackets on sale without breaking the bank.

Monday, November 9, 2009

Cheap Video Hosting Information

by Louis Meadowbank

As most people know, there are lots of reasons to acquire cheap video hosting. Whether you need it for multimedia advertisements, podcasting, or even hosting fan submitted videos, many people want to find reputable services that support video hosting.

For instance, you may want to host a video for your associates to download, stream a video to share with others, or remotely host a video for your website. Fortunately, there are more than a few methods to achieve this task. Before deciding on a cheap video hosting service, you should first decide why and how to want to share videos.

For example, a person that wants to host fan submitted videos may decide to host on one of the many online streaming video sites like Veoh, Megavideo, YouTube, or other similar providers. These sites are good because they let people host videos online and allow you to stream the videos from a central website. This makes it possible for a larger number of people to see your videos.

These sites also have a large community that goes to those web pages sites faithfully. Because of this, you get people to view your videos. On a less positive note, there are a few disadvantages that arise from this method. The videos are often not high quality because of poor video resolution. This added to the small size of the video means that this may not be the best video hosting service for everybody.

Another cheap video hosting option is to host a video for download through providers such as RapidShare or Hotfiles. While this method lends itself to a smaller number of viewers, it does allow you to keep the original quality of the video.

Another version of this process gives you the ability to host your videos through torrent networks. If you so choose, people can download your video from a torrent site, which makes it unnecessary for you to host the video. Rather, it is hosted on the computers of those who utilize the torrent networks. For many people, this might be a better option.

If you decide to host a video remotely that you can link to or stream from, you may want to get more information about using web hosting to host your video. The usual amount of space that is allotted with each hosting plan will probably be enough for this purpose. Nevertheless, if you are subscribing to a cheaper plan or if the space is not enough, you might want to use another hosting service.

There are services that let you host video files remotely such as FileAve and FlickCabin. These providers allow you to host your files on one of their directories and you can then link to the videos from that location. This not only saves you valuable bandwidth but it also lets you upload files in an easy manner.

Wherever you go to find a cheap video hosting provider will largely depend on your unique needs. Finding a reliable provider is essential, because you have to sure that you get the most mileage out of your time and resources. Failing to do so could result in the need to make adjustments that will be a tremendous waste of time and energy. It is important to not only find cheap video hosting, but also be certain that you have the best video hosting available.

About the Author

Louis Meadowbank has done all of the hard work and found a variety cheap video hosting options. Feel free to visit his website where he tells you about the best video hosting services.

Friday, November 6, 2009

Top 3 Steps to Boost Your Affiliate Marketing Revenue Quickly

by Sean Templeton

Selling someone else's products is one of the fastest ways to earn money on the internet. When you are selling other people products you do not have to deal with customers who are not satisfied with a product, they handle all refunds, and affiliate vendor has to worry about product development. This is one of the easiest ways of launching into an online business and earning affiliate marketing revenue.

If you already into an affiliate program then you already know how much work it takes to make money selling products online. If you are one of the lucky ones that figure out how to setup your site to be SEO friendly, you got a sales page that is making some sales, but now you want to know how to double or triple your affiliate commissions. Let me offer you a few suggestions.

Here are 3 steps to boost your affiliate marketing revenue quickly:

Step 1 - Conduct some research using places like Clickbank to find out what are the best program and products to promote. You are looking for a product that will enable you to achieve the greatest profits in the shortest possible time and have future earnings as well.

There are several factors to consider in selecting such a program. Choose the ones that have a generous commission structure. Have products that fit in with your target audience. And that has a solid track record of paying their affiliate easily and on time. If you cannot seem to increase your investments, dump that program and keep looking for better ones.

Write free reports or short EBooks to distribute on your site. There is a great possibility that you are competing with other affiliates that are promoting the same program. If you start writing short report related to the product you are promoting, you will be able to distinguish yourself from the other affiliates. In the reports, provide some valuable information for free. If possible, add some recommendations about the products. With eBooks, you get credibility. Customers will see that in you and they will be enticed to try out what you are offering.

Step 2 - Collect and save the email addresses of those who download your free eBooks. It is a known fact that people do not make a purchase on the first solicitation. You may want to send out your message more than six times to make a sale.

This is the simple reason why you should collect the contact information of those who downloaded your reports and eBooks. You can make follow-ups on these contacts to remind them to make a purchase from you.

Get the contact information of a prospect before sending them to the vendor's website. Keep in mind that you are providing free advertisement for the product owners. You get paid only when you make a sale. If you send prospects directly to the vendors, chances are they would be lost to you forever.

But when you get their names, you can always send other marketing messages to them to be able to earn an ongoing commission instead of a one-time sale only. Publish an online newsletter or ezines. It is always best to recommend a product to someone you know than to sell to a stranger.

This is the purpose behind publishing your own newsletter. This also allows you to develop a relationship based on trust with your subscribers.

This step is a delicate balance between providing useful information with a sales pitch. If you continue to write informative editorials you will be able to build a sense of reciprocity in your readers that may lead them to support you by buying your products.

Step 3 - Ask for higher than normal commission from merchants. If you are already successful with a particular promotion, you should try and approach the merchant and negotiate a percentage commission for your sales.

If the merchant is smart, he or she will likely grant your request rather than lose a valuable asset in you. Keep in mind that you are a zero-risk investment to your merchant; so do not be shy about requesting for addition in your commissions. Just try to be reasonable about it.

Write strong Pay per Click (PPC) ads. PPC search engine is the most effective means of advertising online. As an affiliate, you can make a small income just by managing PPC campaigns using Google Adwords.

Then you should try and monitor them to see which ads are more effective and which ones to dispose of.

Try out these steps and see the difference it can make to your affiliate marketing revenue in the shortest of time.

About the Author

Sean is a affiliate marketing expert. For more information on affiliate marketing revenue, visit http://www.moneytohealth.com.

Monday, November 2, 2009

To Promote Your Brand Use Social Media

by Phyllis Zimbler Miller

You're missing out on valuable and free marketing platforms for your brand (book, business or product) if you think Twitter, Facebook, and other online social media communities are only for teens.

Further, if you're not on social media, you're risking losing your own potential clients/customers to those smart businesses people who are utilizing social media.

Which social media platforms you focus on depends a great deal on what your brand is. Here are seven excellent reasons why you must use social media no matter what you are promoting:

Reason 1: It's the most cost-effective online advertising.

The current most popular social media platforms being used for business are free: Twitter.com, Facebook.com and LinkedIn.com. (LinkedIn does have an upgrade that costs, but it's not necessary to get this upgrade.) And this is "relationship" marketing to targeted markets. "Free" is definitely more cost-effective than spending money on online advertising techniques such as Pay Per Click or banner ads.

Reason 2: You can have global reach with social media.

The world is now a global marketplace. Why not reach this global market? Many of the most popular social media platforms have this global reach, and you can see this clearly illustrated on Twitter. At any time of day or night you can see real-time "tweets" from people in Japan, England, the U.S., India and many other countries.

For example, if you have a book that might appeal to anyone in the world who reads in English, why limit yourself to just promoting in the U.S.? Thanks to Amazon these people outside the U.S. can buy your book even if it is only available in U.S. stores.

Reason 3: You can attract targeted groups of people as potential clients/customers for your brand.

Social media enables you to join groups of people with the same interests and goals. On LinkedIn and Facebook you can join groups as varied as Children's Book Writers to eMarketing. If you choose groups to join based on your brand, you'll be putting yourself in front of the exact groups of people you want to reach as potential clients/customers. This can pay off in increased sales for you.

Reason 4: You can form your own community by using the community aspect of social media.

Once you are active on social media platforms and have people who are your followers (Twitter), your friends (Facebook) and/or your connections (LinkedIn), you can start your own groups of highly targeted interests. You can create a niche market in your brand, book or business and share your knowledge with others who join your community.

These people can become your loyal followers, friends and connections - and they can help spread your marketing message to their followers, friends and connections.

Reason 5: You can use social media to establish your expertise.

People like to do business with people they know, like and trust. By sharing your knowledge for free online with the people in the social media groups you belong to, you can establish yourself as an expert. This can pay off in increasing potential clients/customers' trust in you.

And you can also receive invitations for blog "interviews" or BlogTalkRadio show interviews or podcasts. And these interviews lead to more free exposure for your brand and more free promotion for your expertise.

Reason 6: You can use social media to find cross-promotional partners.

Amazingly in the world of social media, people who would be considered competitors in the off-line world are teaming up to provide products and services to their combined clients/customers.

And these clients/customers are very responsive to these cross-promotions (often called joint ventures) - especially when introduced to a second expert by a first expert they already know, like and trust.

You and your cross-promotion partner can each get access to the other person's "list" (the names of interested clients/customers collected at a website) and thus you've greatly expanded your potential client/customer pool.

Reason 7: With a few keystrokes you can announce new updates of your activities.

Your updates on Twitter, Facebook or LinkedIn take seconds - and you've announced to your followers, friends and connections what you're doing or what you're offering or what you're speaking on. And there are even online applications that allow you to update your status across several of your social media accounts at one time. So it is as easy as 1-2-3 to keep in front of your potential clients/customers.

In conclusion, once you become active yourself on social media platforms, you'll find many more reasons to promote your brand, book or business on social media in order to attract targeted potential clients/customers. And you'll look back at your pre-social media days and wonder how you ever did marketing without using online social media.

About the Author

Phyllis Zimbler Miller (@ZimblerMiller on Twitter) has an M.B.A. from The Wharton School and is an Internet business consultant whose company website http://www.MillerMosaicLLC.com has lots more useful advice like this. Get her free report on "The Top 3 Internet Marketing Elements" to optimize your own Internet marketing experience ' get your report now from http://www.TeachMeBranding.com