Wednesday, October 21, 2009

How to Get Fresh Ideas For Your Web Site Content

by Michael Goudelock

There are so many benefits that any website will gain from having a regular stream of fresh web site content. For one, it will help the site rank well in the search engine results for the keywords that are being targeted for it. This is because the search engine spiders prefer to visit a site more regularly if there are new content published there more often than on other sites.


Another benefit is that the site's visitors will keep on coming back because they know that each visit that they make, they will be treated to a new post or article. But for people to become regular visitors, not only should the articles be new, but above all they should be interesting and worthy enough for readers to spend a couple of minutes of their time to read it.

So where can you get fresh ideas for your web site content? Here are a few suggestions that you might find useful.

1. News portals.

You can get an idea for a new article or content from news agencies or portals. Sometimes a series of related events will happen in your area of specialization. This will help trigger an idea for you for a topic that might be worthy to create a series of content for your site. If not, at least you will get new sources of topics for your articles.

2. From your competitor's websites.

It is not a sin to occasionally spy and imitate what your competitor is doing. But that does not mean that you will follow everything that the other site does. Analyze it properly and just focus on what is working for your competitor's website. Just remember not to do this technique often or you will be branded as just a rip off by your readers.

3. The blogosphere.

Bloggers are always up to date on what is the latest trend. You can track what the bloggers in your area of specialty are talking about and from their posts and conversations you will surely get new tips on what topic you should be dealing with on your site. More often you will be surprised at the level of these bloggers' knowledge and insights about your field or industry.

4. Interview a prominent person.

Are you in the pet care industry? Why not interview a leading veterinarian in your area about something like a recent flea infestation in your state? People love to read interviews about famous people or those of authority especially if they are giving out tips and suggestions on how to do things properly.

5. Conduct a keyword research.

You can also see what is the trend by conducting a keyword research for the keywords that you are targeting. You can easily spot which keywords are currently very popular and from that list you can start to plan the topics for your next set of web site content. Just make sure that there is a considerable amount of searches per month for the keyword from which you will base your new articles.

About the Author

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