Tuesday, June 30, 2009

Webmaster Toolbox

by S. Housley

Here is a collection of what we consider "must have" tools for webmasters. These tools will benefit any webmaster, both novices and experts alike. Arm yourself with these tools in order to achieve a more professional online presence.

1. Custom 404 Page

Use a custom 404 page, so that if a user incorrectly types a webpage URL, they will still retain navigational options within your site and be provided alternative solutions. When a domain is correctly entered, but a specific webpage's URL is entered incorrectly, it is possible to display your own custom error page to the visitor. By providing users with a navigational bar and further assistance, rather than leaving them with a generic "page not found" error screen, you can often keep prospective customers on your site by providing them with navigation alternatives.

2. UrlTrends

UrlTrends is a service that shows historical trends, so that webmasters can see how their SEO efforts are affecting websites in the search engines. UrlTrends should be used in conjunction with web-logging software.

UrlTrends - http://www.urltrends.com/

3. Favicon

Polish your website by adding a Favorite Icon. When a "favicon" is available on your site, and the site URL is entered in the user's web browser URL box, the favicon will be displayed beside the URL. This gives the website a more professional and polished look.

Favicon HTMLKit - http://www.htmlkit.com/

4. Color Matching

Match the primary web colors with those used in your logo. Simply choose a preferred color using the ColorBlender service below, and a 6-color matching palette and blend will be automatically calculated for you.

ColorBlender - http://www.colorblender.com/

5. Online WYSIWYG Editing

Online webpage editing allows for collaboration, so that different users can log in and edit web pages.

Edit - http://www.edit.com/

6. RSS Feeds

No longer considered to be just a nice addition, RSS feeds are now a "must have" for popular websites! Create RSS feeds for newsletters, press releases, educational articles, product tutorials, new product promotions, or just about any other sort of web content.

FeedForAll - http://www.feedforall.com/

7. MaxEmail

MaxEmail's very affordable Internet fax and voicemail service allows a fax message to be delivered to an email address as a PDF formatted attachment. This allows fax messages to follow you regardless of your location. And, it also eliminates the need for a costly extra telephone line and a dedicated fax machine.

MaxEmail - http://maxemail.com/

8. Royalty-Free Images

Locate stock photos to incorporate into your web design. Use royalty-free stock photography to add professional, high-quality images to your website.

Photo Wizard - http://www.photo-wizard.net/

9. Submit Corner Web Assessment Tools

These web assessment tools help you use search engines to effectively monitor who links to your website, how many links, and who your competitors are. The tools include search indexing, link tracking, and competitor identification.

Submit Corner - http://www.SubmitCorner.com/Tools/Assessment

10. Ranks.nl

This service assesses keyword density and prominence of a domain. The tool parses keywords and assesses the number of times a keyword occurs, and then discerns the density of the keywords.

Ranks.nl - http://ranks.nl/tools/spider.html

11. Webmaster Toolkit

The Webmaster Toolkit is a collection of webmaster tools developed to help webmasters with daily webmaster chores. The suite of free tools and resources included continues to grow, and contains something useful for the beginner to the advanced webmaster alike.

Webmaster Toolkit - http://www.webmaster-toolkit.com/

12. HTML Web Templates

Make it clean and professional. Use easy-to-edit HTML web templates for web design.

Web Design - http://www.webmaster-templates.net/ or http://www.webdesign-elements.com/

13. TrafficZap

This website includes script, page rank checker, link popularity checker, and more.

TrafficZap - http://www.trafficzap.com/

14. Compete.com

Web Analytics Stay on top of rivals with site metrics and audience profiles for the top 1,000,000 web domains. Identify rival search marketing strategies to take your SEM and SEO efforts to the next level.

SiteAnalytics - http://siteanalytics.compete.com/

15. Thumbshots

Easily add thumbshot images to your webpages. Integrate website thumbnails by simply copying and pasting HTML code. Additional software is not needed.

Thumbshots - http://www.thumbshots.org/

Use top-notch tools to make web maintenance and management a little easier.

Permissions and notification of use not required.

About the Author

Sharon Housley manages marketing for FeedForAll http://www.feedforall.comhttp://www.recordforall.com audio recording and editing software. software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for RecordForAll

Monday, June 29, 2009

What an Autoresponder Can Do For Your Online or Offline Business

by Cary Ganz

The Internet is only predictable if you follow some simple but very important rules. Using the appropriate autoresponder to stay in touch with your customers or subscribers is just one of these rules. Obey it and it will provide great returns for years to come.

Now, that may seem to be a real simple requirement but in reality it can prove to be a daunting task. Since the Internet is such a 'non-personal' environment; a difficult place to create warm and cuddly personal and/or business relationships, it is up to the individuals involved to use whatever tools are available to assist in the rather time consuming and sometimes overwhelming task.

There is a challenge in staying in touch with all of your customers/subscribers, both online or offline, without wasting lots of time at the keyboard. The answer lies in autoresponders.

Autoresponders, in their most simple form, are a means of sending a sequence of planned emails (or newsletters etc.) to a specific opted in list(s) of subscribers on a timed basis.

When selecting an autoresponder there are ten things you need to understand:

1. Simplicity - to stay in touch with your customers you need a simple way to create that personal relationship. Whatever system you choose it needs to be simple to use and easy to maintain. I would suggest that online systems are far more convenient due to the ability to access them anywhere at anytime, even if you're away from your home or business computer.

2. Cost Effectiveness - there are lots of way to create relationships but many of them, like hiring a public relations firm or using some form of direct 'snail' mail, are very costly and beyond the limits of a new or intermediate business owner. Most autoresponders are either a one time purchase of a monthly subscription.

3. Predictability - whatever means you choose, you need to be sure that the message gets through in a timely manner.

4. Automation - time is money in any business. Doing the same task over and over just doesn't make either personal or business sense when you can develop systems to do it for you. Automating the process is the key to efficiency.

5. Convenience - when attempting to communicate with your customers, either on or offline, you need to be able to do it when you want to, where you want to and when you want to. You need to select a systems that doesn't limit your time and one that provides as few restraints as possible.

6. Track-ability - there is an old adage in marketing that states something like, "If it's worth doing, it's worth tracking!"Well, this may really not be an internet standard but in reality tracking what you do online or offline is really important to measure what is working and what is not working. Why waste loads of time and money on things that don't work?

7. Reliability - when you choose a system as important to handle customer relations, it needs to be reliable. Using a 'cheap' system although possibly cost effective may prove to be more expensive in the future when it fails to accomplish your goals.

8. Track Record - how long has this company been around? What is their percentage of downtime? What is their reputation? The reason this is so important is that once you have set up your list of autoresponder emails, you certainly don't want to have the company disappear from the marketplace and lose all that work.

9. Text and HTML: the autoresponder you select should have the capability of sending your email or newsletter in both text format and html. The reason for both is that many email clients (your subscriber's email program) will only accept text. Some will accept html and others will accept both. Since you don't know what your customer has, you need to be able to cover all of the bases.

10. Deliver-ability - email is a tough business. You need to be sure that whichever autoresponder you select has a high delivery rate and is not blocked due to high SPAM levels.

Conclusion: The use of autoresponders in the internet world is one of those concepts that has taken hold and is well entrenched in the lexicon of internet marketing. It is truly one of the most creative means of communicating with customers/subscribers on a constant basis with minimal time. minimal cost and exceptional effectiveness.

About the Author

Learn all about autoresponders with Cary Ganz's "Aweber Unleashed" http://bit.ly/BFLmB Cary Ganz Creator and Developer of The Newbie Phenomenon

Friday, June 26, 2009

7 WordPress SEO Tips

by Suzanne E Morrison

There are millions of WordPress blogs on the internet, but the majority of them are not optimized for the search engines. This article explains 7 ways that you can make your WordPress blog more search engine friendly.

1. Ensure that your permalinks settings are set up in an optimal manner - whenever you publish a blog post it will have a permanent URL known as a "permalink". By default the WordPress permalink setting is not optimal but you can easily edit this by clicking on the Settings->Permalinks menu in the WordPress dashboard and then use a custom setting http://yourdomainname.com/category/postname. This will mean that your blog post category and title will appear in the URL rather than a number.

2. Install the All in One SEO Pack (or a another similar plugin) - the All in One SEO Pack plugin allows you to add a custom title, meta description and keyword tags for your home page and blog posts.

3. Optimize each blog post for a low competition long tail keyword phrase - before you make a blog post take some time to do a little keyword research. Visit the Google Adwords Keyword tool and use this to find a long tail keyword phrase that has a low amount of competition. Typically this will be a phrase that has only a few hundred searches per month rather than a few thousand searches per month. Use a different keyword phrase for every blog post that you make and put the keyword phrase in the blog post title and 2-3 times throughout the post.

4. Use Social Bookmarking services to bookmark each blog post - whenever you post to your blog use a social bookmarking service e.g. Digg or StumbleUpon. There are also services such as OnlyWire and SocialMarker that will let you submit your site to multiple bookmarking services at the same time. Social bookmarking can get you additional traffic to your blog and give you a backlink to your blog post.

5. Optimize the home page of your blog - it is normal for the home page of your blog to get more traffic then any of the other pages. You can increase the number of visitors even more by optimizing your home page. Choose one or two keyword phrases for the home page of your website using the free Google Adwords Keyword tool. If possible try to choose phrases that are not too competitive, but still have a good few thousand monthly searches. Ensure that you include these keyword phrases are mentioned in the TITLE tag, meta description and throughout the permanent content of your blog home page.

6. Install the Google XML Sitemaps plugin - this won't increase your search engine rank, but having a sitemap will help to ensure that the search engines index all the posts and pages of your blog. The Google XML sitemaps plugin will help you to quickly and easily generate a sitemap and keep it up to date.

7.Build links to your blog - building backlinks to your blog is one of the best ways to increase your search engine ranking, If you don't do this it is unlikely that you will get any decent level of traffic from the search engines. You can build links using article marketing, directory submission, forum posting, commenting on other blogs, press releases, link exchange and social bookmarking.

About the Author

For more tips on how to improve your search engine rank visit Suzanne Morrison's website http://www.3StepsToSearchEngineSuccess.com

Thursday, June 25, 2009

5 Keys to Creating Profitable Ebooks

by Del Lewis

Have you ever considered creating ebooks as a means of marketing your small business? This is a new trend in the marketing world that is growing in popularity. Ebook readers are looking for a combination of things, including information that is presented in a concise and entertaining fashion that piques their interest. Creating ebooks and making money with ebooks is easy if you follow a structured plan throughout the process. Creating Ebooks

The first action necessary to start using ebooks as a marketing tool is of course developing a product that your small business can take pride in. Use the following steps as a guide to break the process of creating ebooks into manageable chunks:

1. Define your goals. People write ebooks for many different reasons. Before you even start to write your ebook define your professional and/or personal goals. This will help you focus on your desired outcomes for the project. Examples of goals might include one or more of the following: Generating extra income Learning a new skill Promoting a business Advancing your career

2. Choose a subject and target audience. After you have defined your professional and/or personal goals, choose a subject for your ebook. Ebook readers are looking for practical information that can be applied in everyday life. If you want to start making money with ebooks, then choose a specific subject as opposed to something general and learn about your target audience.

3. Choose a title. Creating ebooks requires a great deal of imagination and tact. You need to position your ebook for success by choosing a title that is catchy, and one that gives the reader a general hint about what they might find inside.

4. Draft an outline. With your subject, audience and title in place, create a detailed outline to make the writing process easy.

5. Write your ebook. Finally, just fill in the outline with all the important details. The outline is your road map for success as you write your ebook.

Making Money with Ebooks

Using ebooks, you can market your website, your company's products or services, or even an affiliate program that your business participates in. There are two basic ways to start making money with ebooks:

1. Sell ebooks to readers on your website. If you have specific expertise and experience that will benefit your ebook readers, you can compile it and sell it for big profits. The ebook can be sold on your website, and you can also list it on other sites to generate revenue.

2. Offer free ebooks to readers on your website. This helps build interest in your product or service and more traffic to your website. Ebook readers will likely explore the free offerings and then move on to purchase your products, services, or perhaps other ebooks from your site. You can also list your ebook in online directories outside of your website where it will gain exposure and attention from thousands of ebook readers.

No matter which method you choose, you can start making money with ebooks. They are a popular and practical tool that can generate interest and revenue for your small business.

About the Author

Del Lewis is an online entrepreneur. His website MQ3profits is focused on internet marketing beginners. If you want to learn all the tools used by the top online income earners check out his free video at http://www.mq3profits.com .

Wednesday, June 24, 2009

Link Building: When Will Backlinks Show Up In Google?

by Steve Shaw

Many times website owners who are new to link building simply don't know what to expect when it comes to the timeframe for registering backlinks.

Here's a common question I get:

"I've just started marketing my brand new website, and I know I have backlinks coming into my site, yet when I do a check for incoming links, nothing shows up. Am I doing something wrong?"

Probably not--A backlink check will tell you how many incoming links are registered with a particular search engine, but it will not tell you how many backlinks you actually have.

Why is that? Well, it usually takes search engines months to re-evaluate incoming links, so if you do a backlink check today, there are likely links that are going into your site that haven't yet been calculated in.

It would be nice if we could build links and then immediately have them show up in a backlink check, but that's just not the way the internet works.

As you're building links to your site, here are some ways to keep track of your progress and build links effectively over time:

How To Do A Backlink Check

It's incredibly easy to do a backlink check for your site. In Google, just type this into the search box (replacing the 'yourwebsite.com' part with your URL):


The results of that search will bring up a list of sites that are linking to your website address. In the upper right hand corner of Google you'll be able to see a total count of your registered backlinks.

An even better tool is Yahoo Site Explorer https://siteexplorer.search.yahoo.com which provides a list of your registered backlinks and much more detailed information. Both of these backlink checking tools are free, so you can try each one out (or do both).

Why Are Backlinks Not Showing Up For My Site?

Let's suppose you know that you've build links to your site, but nothing is showing up when you do a backlink check (frustrating, I know!).

There are some logical reasons why backlinks may not be showing up:

1) Perhaps your website is brand new and has not yet been indexed by Google.

When you launch a new site it does not automatically appear in Google--it usually takes several months for Google to realize that the site is there and to index and categorize it.

Until your site is indexed, it will not show up in any search engine searches and no backlinks will be registered. You can even do a search for your exact site name or URL and nothing will show up--that is how you know that your site has not been indexed yet.

If this is your situation, don't fret! This waiting period is something that all website owners go through, and Google (and the other search engines) will eventually index your site.

It can take anywhere from 3-5 months for a new website to be indexed.

I remember the last time I was launching a new site it took about 5 months for the site to be indexed in Google. On that 5th month, all of the backlinks that I had been building over the preceding months finally showed up--whew!

2) Not enough time has elapsed since building the links.

Even if your site is already indexed, it usually takes search engines several months (3-4) to recalculate the backlinks. So, if you have been doing article submissions for the past 2 months and you know for a fact that you have quite a few incoming links, those links will not show up in a backlink check for another month or two.

This doesn't mean the links aren't there--they are! The search engine just hasn't registered them yet.

As you can see, one necessary component of any link building campaign is PATIENCE. There will be a time delay from when you build the link to when you see the fruit of your labor in Google.

Keep in mind, this time delay does not impact your marketing campaign--whether the links have started to show up or not, you should continue to market your website and submit articles. Immediate results are not the goal--you should be going for a long lasting impact on your search engine ranking for your keywords, rather than a brief shot of traffic that fades away after a day or so.

When you're link building, you need to market your site consistently--develop an article submission schedule for yourself and stick to it, submitting articles each and every month.

You will be rewarded in the long run with an increased search engine ranking for your major keywords, which can of course build traffic dramatically for the long-term.

About the Author

For more powerful link building results, it's a smart idea to use a trusted article submission service, such as SubmitYOURArticle.com. Steve Shaw created the web's first ever 100% online-based article submitter, SubmitYOURArticle.com, which distributes your articles to hundreds of targeted publishers with the click of a button. For more information go to=> http://www.SubmitYOURArticle.com

Tuesday, June 23, 2009

Improve Your Website by Getting to Know Your Log Files

by Linda Garrould

When someone visits your website they are making requests on your web server. The details of these requests are recorded in your web server log files. Most websites in the World run on Apache web servers and that's what I'm going to be talking about in this article. If your website is using another type of web server (for example Microsoft IIS), the principles are the same but the commands and tools you need to use to analyze the files will differ.

Types of log files

By default the Apache (HTTPD) web server creates two log files, 'access_log' and 'error_log'. If you are not sure where these files are on your server then you will need to look at your server config. You should find two lines like these:

CustomLog /var/www/yoursite.com/statistics/logs/access_log ErrorLog /var/www/yoursite.com/statistics/logs/error_log

These tell the Apache web server where to write the log files.

What gets logged?

Unless you have specifically reconfigured your web server it will probably be writing log files in the Common Logfile Format (CLF). The log file will contain records like the one below: - - [10/May/2009:17:44:17 +0100] "GET /store/product-images/PC1.jpg HTTP/1.1″ 200 16989 "http://www.yoursite.com/store/Page/158/PC1.html" "Mozilla/5.0 (Windows; U; Windows NT 5.1; en-GB; rv: Gecko/2009032609 Firefox/3.0.8 (.NET CLR 3.5.30729)"

This may look complicated and might put you off going any further but it really is very simple. Lets break this down one element at a time. - This is the IP address from where the request on your web server was made.

- You will generally always just see a hyphen in this field. It should contain the id of the person making the request but for security reasons this is seldom enabled and would be unreliable if present as it would be easily spoofed by hackers.

- You will also generally see a hyphen in this field. If your website protects some pages or directories by using HTTP authentication you will see the user id of the person making the request in this field, once they have been authenticated.

[10/May/2009:17:44:17 +0100] - The date of the request.

"GET /store/product-images/PC1.jpg HTTP/1.1″ - the request made by the web browser or search engine.

200 - the HTTP status code the server gave in response to the request. This is explained in more detail below.

6989 - the number of bytes sent back to the person who made the request.

"http://www.yoursite.com/store/Page/158/PC1.html" - the referring site or page.

"Mozilla/5.0 (Windows; U; Windows NT 5.1; en-GB; rv: Gecko/2009032609 Firefox/3.0.8 (.NET CLR 3.5.30729)" - the browser/ search engine bot / platform string.

What to look out for in log files.

When I look at log files I typically start by looking for requests, which have resulted in a 404 response. This means that someone has requested a page (or resource such as a graphic), which doesn't exist. If you find this happening then look at the referring site or page. If the referrer is you own site then you need to get this broken link fixed. If the request is coming from another site you might need to contact the sites owner and ask them to update the link. In the real world getting a site owner to update a link can be quite difficult, therefore if the error is happening a lot consider setting up a 301 "Permanently Moved" redirect.

Once you've addressed any 404 errors, you should then review any requests, which have resulted in a 500 response. Status 500 indicates a runtime error on your web server typically when generating a dynamic CGI (PHP, JSP, ASP etc) type web page. Look at the time this error happened and then look around that time in the error_log file for more information.

In a future article I will look in more detail at other status codes and some of the tools you can use to explorer you log files.

About the Author

Linda runs a number of her own websites and works as an e-Commerce consultant providing clients with independent advice about their websites. See Linda's Technology Management Blog for more technical tips.

Monday, June 22, 2009

Selecting The Perfect Content Management Software

by Richard Adams

The days of hard-coding HTML web pages is long gone. Today, there are numerous pieces of software - known as content management software (CMS) - which will make your life much easier.

Rather than having to know how to do anything technical, once you have your CMS set up adding a page to your site is as simple as logging into your password protected administration area and just typing your article into the box. You click "publish" and the article appears on your site.

But there are so many different pieces of content management software out there it can be hard to decide which one you should go with. Many people say that just trying a few out is a good idea and while I agree with them in principle, installing and trying out a number of these pieces of software can be very time consuming so the purpose of this article is to examine a few of the more popular options in the hope that I can cut down on your research time.


Wordpress was created as software to run blogs on but is versatile enough to be used as a full-blown CMS. Wordpress is possibly the easiest CMS of all to install and use and pleasantly there are loads of free themes available to help you customize the look and feel of your site. There are also a large number of free plugins to help to extend the functionality of Wordpress by adding forums, photo galleries, social bookmarking elements and so on.

80% of my own sites currently run on Wordpress and I have been very happy with the results.


Joomla is a slightly more heavy-duty CMS that many of today's large community and content sites are built on. Whilst it is a little harder to learn to use than Wordpress, it is more suitable for websites where you are either expecting higher visitor numbers or you want an even more customized feel at the end.

While one can generally tell websites that are made with Wordpress because they have some similarities in design and layout, typically with Joomla the sky is the limit.

Joomla too has a large number of add-ons to help you make it do whatever you want from allowing readers to vote on their favourite articles to interacting with each other like a bone fide social networking website.


Drupal is the third and final piece of software I want to mention. It is a popular application among web designers but having tried it myself in the past I must admit that I found it too difficult to get to grips with. This is in contrast to the two previous options which I found I quickly got the hang of and swear by now.

I'm not saying Drupal is bad software in any way, just that my own experience is that it is far more difficult to use than the other options, so I would recommend them over Drupal.

Lastly, be aware that all three of these options are absolutely free, so if you have a web hosting account you can always install just these few and try them out for size.

About the Author

Richard is currently reporting on how Michael Cheney made $1 million in 7 days at http://www.whatisdeltasquadron.com

Friday, June 19, 2009

A Common Niche Affiliate Marketing Mistake

by Lyn Troyer

Why do so many people fail at niche affiliate marketing? Is it because they are lazy, or maybe they just don't have what it takes to make it in the business.

I don't believe either excuse qualifies as a legitimate reason for the increasing rate of failure. Most people who do niche affiliate marketing are very dedicated and committed to their work and nearly everyone has what it takes to make it as a big success.

So then what is it? Why don't more people generate huge incomes?

If we take a look at what niche marketing is we may understand better why there isn't an influx of success stories. A niche is a target market with specific needs wants and desires. Once you realize what your target market requires from you it's easier to meet their needs.

However, most people don't study their niche market enough to understand exactly who they are and what they want. Without a thorough rundown of their expectations it's difficult to offer the right products and services.

Pricing is one of the most common mistakes. Even a website owner that gets scores of traffic each day can still come short in sales if the visitors find the pricing or the niche affiliate marketing product out of their reach.

Every niche product is priced to meet the needs of certain groups. It is a waste of time to offer high end products to budget seekers. On the other hand offering inexpensive products for people who pride themselves on expensive brands and quality won't bring sales in either.

Niche affiliate marketing is about more than just knowing you are selling to people who are interested in maintaining their heart health. It also means knowing the lifestyles, age, social and income class of these people.

Your research should go beyond just simple interests and touch on gender, age and location because these facts help you choose the right affiliate marketing programs for your niche. The first step most people take to failure is not picking the right affiliate program.

Your niche website and your affiliate programs have to match perfectly, because the last thing you want is for people to come to your great looking website and leave to your merchant's only to find they aren't interested in or can't afford the merchant's offer.

After working hard at building and marketing your website it is frustrating to not get the sales you want because you didn't do the correct niche research.

This research does not just apply to your website niche but also the niche of your merchant's site and product. Who would benefit most from what your merchant is offering? Is it your clientele? You need to know if you are serving the same niche.

To increase niche affiliate marketing sales you should have a clear idea of who your niche market is and who your merchant's target market is. This includes but is not limited to the gender, age, and income level of these individuals. The more information you have about the markets the easier it is to know if you are catering to the same market.

About the Author

Lyn Troyer and his Niche Power Group teach beginners how to make money with niche affiliate marketing. Please visit their online business mentoring website here to learn how you can go from making nothing to a full time internet income in 12 months or less. http://nichepowergroup.com

Thursday, June 18, 2009

Browser Compliance - An Important Ingredient Of Web Design

by Kabir Bedi

One of the most essential features of a successful website is browser compatibility. However, it is also one of the most overlooked areas during the website design and development process. Browser compatible website designs make sure that your website renders well on most of the popular browsers and is accessible by a large number of audience.

Problem with Browser Incompatibility

When users want to open a web page, they specify a URL to the server through the browser. Your audiences may be using a number of web browsers like the Firefox, IE, Opera Safari etc. that connects the servers through the internet gateway. The request is send to the modem through IP number of the users' computer. The modem subsequently send the request to ISP's IP number and then connects it to the DNS. When the web page is connected, ISP sends the contents of that web page to the requesting computer. All the information comes in the form of HTML and it is further converted into normal text by the browsers. This is the reason why HTML is referred to as client side scripting language.

The problem of browser incompatibility arises because different browsers read HTML differently. And the website would need to cater to all of them if it needs to get displayed well.

Browser incompatibility with multiple browsers generally doesn't affect the website functionality. In fact, it has an impact on the design and layout of the website. And this further influences how visitors view your website and what impression they get of the same. If you design your website for IE 7, it would display perfectly for all the users using IE 7 but for those people who use Firefox, it may display differently.

Tips to attain Browser Compliance

Follow W3C Standards

One of the prime factors that determines browser compatibility of a website is the complexity of its design. Simple web designs can be made compatible with multiple browsers by sticking to certain web conventions like W3C validation and adhering to the standard resolution of 1024 pixels X 768 pixels during the design & development process. However, with complex designs there are more things that need to be considered. Use validating tools to check the HTML coding and W3C validation of your website.

Analyze the Browser Habits of your Target Audience

It is important to make your website compliant with the popular browsers. And to figure out what browsers you need to focus on, it is important to identify your target audience and anticipate their browsing habit. For example, if your website largely caters to the Asian population, users would prefer using IE or Firefox. Nearly 60% of the internet users globally use IE followed by about 35% (and increasing) who use Firefox. The rest use browsers like Safari, Opera and so on. Moreover, there is also an increasing audience segment that use mobile devices to access the internet and browse websites.

Check the CSS

CSS or Cascading Style Sheets are a popular design tool used by web programmers. CSS classes are applied to different HTML components. However, a single CSS class can behave differently in different browsers. Therefore it is important to develop the CSS in such a way that the HTML output looks the same in different browsers.

Maintain a Simple Structure

A simple website structure allows you to deal with several incompatibility issues and make the website compliant across multiple browsers.

About the Author

Kabir Bedi works as a senior web consultant at LeXolution IT Services, a professional web development company located in India. He has over 10 years of experience in delivering web design and web maintenance services and has catered to several international clients.

Wednesday, June 17, 2009

Don't Let Duplicate Content Penalties Hurt Your Online Business

by Tiva Kelly

Quality content rules when it comes to writing to promote your affiliate marketing efforts. Numerous options abound for you to present useful content to your target audience. Options include varied and original web page content and article writing for article marketing campaigns.

You no doubt know that article marketing is an efficient and inexpensive method for getting your links across the web. Original articles that you regularly write are the best way to ensure that you are not a victim to duplicate content penalties. The same goes for 100 percent original web page content. In addition, relevant original content builds your credibility as an Internet marketer.

Just what is duplicate content? Duplicate content are significant blocks of content that are the same or very similar. These can be within a single domain. This means many pages within the same website have the same content. Some website owners do this so they receive a higher ranking by the search engines.

When someone enters a search phrase that matches this similar content, the website owner receives a high ranking. That's because they have many pages with the same text and keyword phrases. They are stuffing their pages to fool the search engines. They are not really offering useful fresh content on each of their web pages.

Significant blocks of the same or similar text can also be across many domains. These domains totally match each other in terms of content, or are very similar to one another. A person can have multiple websites with the same content to attract search engines. These sites are not different from one another in terms of content. Therefore, each one does not offer something new to web searchers. Again, an online marketer who does this is cheating the searcher and the search engine.

Why do the search engines frown upon duplicate content? They frown upon it because it goes against their desire for fresh content. Search engines depend on relevant, interesting, up-to-date content. They want this so they can pass it on to their users. Web searches don't want a search engine constantly pointing them to the same old tired content they pointed them to previously.

You, as a writer of content to promote your business, need quality ever-changing content. This is true of your web page content. It's also true of your article writing content as part of your article promotion campaign.

Consequently, you should focus on relevant content. You are part of a certain marketing niche. Make sure you keep that focus as you convey information to your audience. Write articles that do not stray off topic, as this is off-putting to your target market. They want answers to their needs and concerns and look for credible information providers. If they find your content is not relevant to their concerns they will look elsewhere.

On your web pages, make sure your content matches your site's theme. This will attract the attention of the search engines. Their desire is to present useful sites to their users. Don't be penalized with a non-listing by having content unrelated to your site's theme. It's annoying to the search engines and will certainly be annoying to your website visitors.

Another tactic you can employ is rewording the same basic content into different formats. You have basic information that pertains to your online business. It is imperative that you get this information across regularly to your niche. However, you do not have to present it the same way, in the same format.

The search engines will penalize you if you submit the same articles to the same directories. They will also penalize you if you have the same blocks of text on each page of your website. Your niche market will penalize you because you will bore them with cookie-cutter information.

Therefore, present basic information about your business in a special report. Write a podcast and offer it on your site. Write a video script and record a presentation. You can also write and record an audio web seminar. The search engines will notice the fresh and varied way you present content. You will have vibrant content that does not smack of duplication.

The above gives you an insight into duplicate content. You can see why the search engines penalize those who use it. They want to appear as credible providers of fresh information, just as you do.

Take the time to create useful original content for your niche market regularly. In this way, you attract a following that looks forward to your insightful current information. You also attract search engines that thirst for this type of quality content for their users. Don't let search engine referees blow the whistle on you for duplicate content. Show them you're in the game as a quality Internet marketer who always provides new content.

About the Author

Tiva Kelly is the Head of Article Coaching and offers advice to authors at Article Marketer, a highly popular article distribution service. Grab our free report about duplicate content here.

Tuesday, June 16, 2009

SEO Spiders, what do they hunger for?

by Gill Taylor

In the previous article 'Get Traffic With SEO Thinking' we discussed how search engines work in general and how you can apply SEO to your site or article. You should understand, or at least be aware, of where to put your keywords and how keyword prominence and keyword density works. If you haven't read it maybe it is a good idea to go do that quickly before we continue.

If you remember correctly a search engine has workers and thinkers, spiders and indexers. When we discussed keyword densities and the like we were focusing more on the indexing part of the search engine algorithm. Let's have a look at websites from the spider's point of view, what do they like?

Spiders like:

• Text more then they like code. For the most part it's quite easy to have more lines of text then code. Be aware that some programs, like the MS Office Suite, add a lot of extra code to a file. This is to enable you to open any MS file in almost any application.

• Keyword densities in the range of 3-7%. Anything less is off subject and something ridicules like say 20% is frowned upon and possible flagged.

• Backlinks from other sites, it's said that authority sites have an average of 300 backlinks pointing to them.

• Original content. If you didn't write it, it's probably not original. Although you might pay someone to do it, but then you own the only copy.

• Sites that download quickly. One of the biggest culprits in slowing download down is dynamic URLs, like pictures, from other sites.

• Site maps. They take seconds to build, so do it and update it at least once a month.

• ALT Tabs for images, because spiders cannot see pictures.

• Links to websites that are contextually relevant. If your site is about making online millions you should link to something like investing millions, contextually relevant but not competitive.

• Fresh content every time the spider crawls your site. Spiders are like girls, they love new stuff.

Spiders do not like:

• More lines of code than text.

• Nested tables. It adds code and the spiders take longer to digest the tables, making you less likely to be crawled.

• Mega-high keyword densities, also called keyword stuffing. It's unnatural, and the search engines have caught on. You should remember that using a keyword stuffed portal as a doorway page is doing exactly the same thing. Bad programmer!

• Too many backlinks to your own home or landing page from within your own domain.

• Duplicate content, it doesn't matter from where or how. Even if someone copies from YOUR site you have duplicate content.

• A slow loading site. Watch those dynamic URLs.

• Automated link swapping that could be because of repeating exactly the same words in your linking text, spiders are allowed to do this, we, ironically are not.

• Stale content, it smells like old people to spiders. So, go ahead, update your site, its fun.

About the Author

Gill Taylor (lead reviewer)
At FBW we believe that getting your head in the game is as important as getting you money in the bank. Join the FBW Newsletter and we'll give you a free book that is absolutely essential to learning some of the important stuff the experts use every single day. Join here.

Monday, June 15, 2009

Get Traffic With SEO Thinking

by Gill Taylor

To get traffic to your website, you have to understand how Search Engine Optimization, or SEO, works. To understand SEO you need to understand how search engines work. To put it bluntly search engines have workers and thinkers, spiders and indexers. The spiders collect as many documents as they can and brings them to the indexer. The indexers 'reads' them and then applies an algorithm to the TEXT ONLY, very important to remember, and awards it a score in order to present only relevant search results. The key then to applying SEO effectively is to write content with this algorithm in mind.

A SEO pro could easily take days of your time to discuss the ins and outs of search engine optimization. And since the algorithms for search engines change every now and then, they might have reason to have so much to say. In my opinion SEO should not take too much of your time really, it's always better to write compelling content for people as oppose to machines. If you remember the following 4 highlights you should do just fine in the long run.

So, mental note to self, remember the following 4 headlines:

• Keyword prominence

• Proximity

• Density

• Frequency

Keyword prominence is exactly what it says; make your keywords prominent. Put them at the top of every page, put them in the titles headers and in the first paragraph of your text. Apparently it's even important to put keywords at the start of a sentence. 'SEO I must learn', if you're a Star Wars fan. If you think about it, it actually makes sense. If you have a page with 'get traffic' in the name, 'get traffic in the title, and 'get traffic' mentioned numerously in the first paragraph, I'm guessing that the article is about getting traffic.

Keyword proximity refers to how close keywords are situated to each other. You must have heard of that age old saying: "Keywords of a feather flock together". This should actually come pretty naturally if you're writing about a certain subject.

Keyword frequency indicates to the search engine that you are staying on subject and that the whole article is definitely about 'get traffic'. This again makes a lot of sense, if you have a lot of 'get traffics' at the start of your article and none at the end then you may have lost the plot and the search engines don't like that. If you constantly refer to the same words then that article is probably about that subject and then relevant to the search.

Keyword density is a holistic view of your entire article and is measured as a percentage. This article is about 700 words long and 'get traffic' is mentioned about 10 times. That gives me a keyword density of 1.5% for the key phrase 'get traffic'. Because spammers, and especially pornographers, have caught on to this search engines probably flag sites that have ridicules keyword densities. The recommended density for your keywords should be in the range of 3-7%. Just as a side note, words such as 'is', 'our' and 'the' are not counted.

As you probably noticed all 4 of these SEO factors are rather closely related. And throughout this article we only used one key phrase, being 'get traffic'. Now imagine you had 10 keywords that you want to get ranked for. If you were too concerned about SEO, you would either write something that would make little sense to a real person, or simply considered spam. I said it once and I'll say it again: it's much better for your readers and your sanity just to produce good and accurate content. That's what really gets your traffic.

So, in a nutshell, you want to remember:

• Search engines only read text, so include at least 100 words in every page text

• Use keywords at the beginning of the page, paragraphs

• Place keywords close to each other

• Repeat keywords 3-7 times for every 100 words

• Get traffic

About the Author

Gill Taylor (lead reviewer)
At FBW we believe that getting your head in the game is as important as getting you money in the bank. Join the FBW Newsletter and we'll give you a free book that is absolutely essential to learning some of the important stuff the experts use every single day. Join here

Friday, June 12, 2009

An Introductory Guide To Google Ad Sense

by Andrew Cocks

You want to make money online but you do not want to sell anything? If this is the case, you have other options besides selling your own products or another marketers product. If your goal is to establish an income stream that does not involve selling your services to a potential slave driver then you must have at some point considered pay per click programs, particularly Google Ad Sense. Google Ad Sense is an earning opportunity open to everyone. Webmasters have the advantage as they already own existing websites, but even those who do not have their own websites and those who are completely illiterate when it comes to web editing languages can avail of this pay per click program for the chance to earn an unlimited amount of money.

Google Ad Sense in a nutshell is explained here for those who want to try another way to bolster their income potential. If you enroll under Google Ad Sense you will be given a code that is specific to your account. The idea is to embed this code into your web pages. If done correctly this code will display advertisements on your web page, what type of advertisements will appear will depend on the contents of the web page. Google Ad Sense ads are always contextually relevant, meaning, the ads will be related to the subject primarily discussed by the web page.

Hence, if your web page talks about dog grooming, expect Ad Sense ads about dog grooming products. This means that your web pages visitors are more likely to click on the ads that will be displayed. This is important because with Google Ad Sense and other pay per click programs for that matter, you will be paid every time a visitor clicks on an ad displayed on your website. Ad clicks can range from one cent to as high as four dollars and ninety seven cents depending on the advertiser. Nonetheless, even if an ad is for a measly five cents and you garner ten thousand visitors per day and only a fourth of them will click on the ads, you will still earn one hundred and twenty five dollars daily. Keep in mind that this example is only for one website, now, imagine if you have ten website performing just as well. This, my friend, is the reason why quite a number of webmasters are making a fortune with Google Ad Sense.

The three important components of success with Google Ad Sense depends on how and which method you choose to focus on for each of the websites.Cost Per Click ads pay meagerly, while some pay handsomely. You must target keywords that fetch the higher paying ads. How do you know which keywords fetch the good paying ads? Create an account at any site that is set up for people to find the correct, money making keywords and check the current bids for the keywords you are considering. Overture is a pay per click program found on Yahoo for advertisers, but it will still give you an idea what keywords are popular enough to merit high paying ads.

The second option you may want to explore is, page impressions, as this refers to the number of visitors you generate for your web pages. This is dependent on the marketing tactics you will employ. Lastly, there is the click through rate which refers to the percentage of visitors who click on the ads displayed on your web pages. Naturally, the higher your click through rate, the better. Click through rate depends on many factors, such as how relevant the ads will be, the format of the said ads, and how well they will jive with the content of the web page.

About the Author

Andrew Cocks is an Expert Internet Marketer and Business Coach. To Discover How You Too Can Make More Money Online Starting Immediately Check out the best Make Money Online site and claim Your FREE Gifts now: http://www.AndrewCocks.ca/freegifts

Thursday, June 11, 2009

Aesthetics - Beauty and the Beast of Website Design

by alfitness

It does not matter how much time and money was spent on the creation of a website, if the first impression is not eye-catching, your chances to attract an interested and returning audience are extremely slim. Like most people, in the first five seconds of his stopover, a visitor will decide if he will stay or move on.

Elements of good design

The majority of websites are written documents that rely on good prose to make a dramatic impact. Add some bells and whistles, e.g. pictures, charts, funky buttons and dividers, and the occasional video clip and you think you have hit the jackpot. Unfortunately, there is more than "good looks" involved in creating a superb website. Just ask yourself, what do flash animations bring when people click off, even before your animations have downloaded? Instead of bringing a chuckle to your audience, you will get a sneer! People dislike waiting and they want to feel welcome and well treated. If you want their attention and sell your goods or services, give them just that.

The art of blending colors and fonts

Developing a web design strategy is an excellent idea and can be used for the home page, as well as all additional pages. Start by defining your target demographics. Believe it or not, but what message you are trying to convey with your website, or what services or goods you are trying to sell will largely determine what kind of colors and fonts should be used for your titles and text. Just picture a party supply site in all shades of gray, or a Harley motorcycle supplier all in pink. Would you shop there? I didn't think so!

Scale matters, and not just for your text content. Buttons, pictures and everything else displayed on a page should be in proportion and in balance. Items that are too small may be overlooked, while massive, unbalanced productions may scare visitors off.

Be informed

A demographic analysis will make you understand your audience. Knowing what your visitors are looking for will help you in your product selection and marketing strategy. Visit the sites of competitors and see what makes their site so popular. Inform yourself about the products you are selling and find out which selections are selling like hotcakes. What you find stylish, may actually not be a top seller!

Keep your expectations real

The best way to extract customer profile information is by chatting with potential clients and thoroughly researching the market you want to infiltrate. As much as we want to believe our gut feeling, when it comes to e-commerce, it is better to rely on hard facts and real statistics.

Let me ask you a question. Do you believe that when you are building a website for an assisted living, or retirement home, your target audience should be seniors? If your answer was yes... you were wrong! Although some seniors may be having a peek at the site, it is more likely that baby boomers, or those just past the 40+ mark will be checking out options for their parents and grandparents. Knowing this, you will have to adjust your writing style, content and illustrations to fit a younger crowd.

However you, the novice web designer, decide to build your website, always treat your audience with respect. Even though you may be living on the other side of the country, customers will still expect the same courtesy as if they were going to their neighborhood corner store. They may even want to communicate with you, and if you are really interested in what these customers have to say, you could always add a forum or feedback page to the site. A direct customer service email address would not hurt either. As much as it may hurt your wallet, if you do not have all the skills to optimize your website, please, hire professional assistance. You might be a great technical writer, or perhaps even a poet, but that tone of writing may not be appropriate to market your products. Also, getting your website noticed by the search engines requires skill and understanding. Do not think that key search engines will shoot your site right to the top of their pages just because you used your product's name a hundred times on a single page... It really does not work that way.

The conclusion is simple. There is a big difference between selling boots, sandals and pumps at the mall, and presenting your selection on the Internet. They both have their advantages and they both can be quite successful. Just follow the rules and do your research... good luck!

About the Author

Bliss Media is one of Australia's leading web design agencies. We create highly engaging web design for large to medium size enterprises. Our cutting edge web design will boost your competitive advantage.

Wednesday, June 10, 2009

What Makes a Great Back Link Great?

by Bradley Knell

With the increased importance of having a good number of back links pointing at your website pages, some of you may wonder what constitutes a great back link - at least in the eyes of Google. If we're going to spend the time to acquire them we better have a set of criteria established to make the effort worth our while right?

Let's walk through this together so you get what to look for.

A great back link is unsolicited. That means someone thinks your web page is really cool and they want to share it with their visitors so they link to it from their site. That's their only motivation . . . no hidden agenda there. These are what we call one-way back links because there's no reciprocation.

A great back link appears on a web page that features similar content to the theme of your page. Related themes help Google establish that you page is a great match to a specific search query and that will boost your position in the search engine listing results.

A great back link is one where the link text is an actual keyword or key phrase that you are trying to optimize your web page for in Google. Not every web master will allow you to use a key phrase in the link text, but asking for it never hurts and you'll never know if you don't ask!

A great back link comes from a web page that gets a fair amount of traffic. Not only do you want the 'boost' Google may give you positioning-wise for having the back link meet all the above-mentioned criteria, but you also want some direct traffic from people who visit the page where your back link is placed right?

Great back links should come from a variety of web pages that are hosted on different IP's or at least different "C" blocks in the IP address. A simple rule to follow is that you only have 1 back link on each different web site. Having a cluster of a hundred back links all on the same IP is a 'red flag' for Google.

A great back link is a text link - not an image link. Image links don't tell Google whether or not the link is relevant to the content on the page of your site being linked to. So there's little value in it.

Great back links appear on a web page where there are few other links out from the page. Too many other links out will dilute the value of your link to Google.

Spending some time looking for websites that may put up a back link for you and meet the criteria we have mentioned takes time, but it will be well-worth the effort you have to put into it. Do a Google search for web pages with your primary keywords and check which ones allow you to post a link on their site. Then contact the webs masters and ask them for a link that based on the criteria we have mentioned here.

Webmasters are bombarded with link requests so personalizing your request by emailing or contacting them by telephone if you are able to, will increase your chances of having them help you.

Try to use this formula to research great places to obtain back links and you'll impress Google every time!

About the Author

Brad is a search engine optimization consultant and author of several articles on this topic. He has helped many small business owners improve their positioning in the search engines using a variety of 'white hat' SEO techniques. Want to learn more about this topic? Visit his website http://www.bettersearchsolutions.com

Tuesday, June 9, 2009

Website Brainstorming

by Cody Sparks

When developing a website it is a good idea to plan everything out before you start developing. New web developers like to jump into the web and start making a website before brainstorming or any type of planning. Why not? That is the fun part. But when doing this you find yourself changing things back and forth and trying different things. You don't really know what the finished product is. You end up wasting a lot of time and if you're on a job or working for someone, you wasting a lot of money. Using some brainstorming techniques can help you get some fresh ideas out and get to where you're going.

Finding Your Project Theme, Service or Product

Most web developers when starting a project know what theme, service or products they will be developing for. Sometimes you might not have all the information need or desired. Some brainstorming techniques can help you. Instead of trying to think of something while staring at your wall, try to write it down. Start writing simple words that you are interested in. When you have brainstormed about 10 different topics down on your sheet of paper, label them 1 through 10. Making 1 be your most interested topic and 10 to your least favorite topic.

Get Something Your Interested In

After labeling your brainstorming idea in different categories numbered 1-10. Get rid of 6-10. You might wonder why...but if they are below your top 5 there is a chance that you might get bored with them. If you think you are going to get bored with one of your topics, Don't Do It. If you get bored with your topic, then you website is going to suffer. You website will be more successful and you'll be more willing to put your time into something you're interested in.

Your Fav 5

Now you have your Fav 5 categories, now you can start breaking your Fav 5 categories down into Sub-Categories. Such as: Your top category is Guitar. So what Sub-Categories can go with Guitar? Well there is Playing Guitar, Types of Guitars, Guitar Brands, Guitar Chords, Guitar Scales and even Guitar Hero, Easy Right. Doing this with all 5 categories you will find that there is more Sub-Categories to your topics than you thought. This brainstorming technique can also open niches to your categories. You might find yourself wanting to do one of your category niches instead of the category. This is perfectly fine.

Your Sub-Categories / Niches

Finding multiple Sub-Categories or Niches for you website is important. You always want to think how your website can expand. You don't need to do all Sub-Categories off the bat. Take your time in making your website. It is more important to have solid high valued content, then a lot of content. With more Sub-Categories gives you the options to do both. Start with sub-category, build that to something great and then start with something else.

Brainstorming Techniques

You should now have a good idea on what type of website you want. This is just some brainstorming techniques that have been used. There are plenty more or you might have some. Hopefully this helped you get some categories. There might still be a tie between a few, but you'll make the right decision. If you have two categories and can't make up your mind, there is no rule that you can't do both. Going through a brainstorming session and then through Website Storyboarding, you'll be ready to make a successful website.

About the Author

This is a WebHostDesignPost.com Article.

Read more articles and information for Web Development and Website Brainstorming.

Monday, June 8, 2009

Landing Page Tips for Better Results

by Karen Scharf

Whether you're driving traffic through organic search, pay per click, affiliate marketing, direct mail, email campaigns, social media, whatever, your landing page will make or break your conversions. Follow these few simple tips to create a landing page that produces results: Create multiple landing pages for different purposes While you probably already know that each page should focus on its own keyword set, you may not have considered that each landing page should also focus on its own traffic source.

A visitor coming to you from an organic search will more than likely be at a different point in the buying cycle and a different place on the "know-like-trust scale" than someone visiting your website from your Facebook page. Utilize different calls to action Just as website visitors will be in different phases of the buying cycle and on different places on the know-like-trust scale, the way you communicate with these site visitors will be different.

You'll probably want to use gentler, kinder verbiage with organic traffic, such as "request additional information" while you can be more personable with your Twitter traffic such as "give it to me now!" But no matter who the audience is, be sure to include your call to action in various locations throughout your page. Keep it clean and simple When it comes to landing pages, the simpler the better. Pretend you're setting up the page for a 3rd grader. Your visitor needs to figure out exactly how to do whatever it is you want him to do in three seconds or less. If a 3rd grader can't complete the task with relative ease in a few seconds, chances are your site visitor is not going to stick around to figure it out either.

Make sure your landing page has one call to action. Do not use technology for technology's sake. Eliminate every possible distraction. Make your copy easy to read. Take advantage of eye tracking. And test, test, test. Don't ask for more information than is necessary Do you really need to know your visitor's company name in order to email a free download? If not, remove it from the form. But be careful not to go over board with this technique. If you've been in business for five years and all you have is a list of first names and email addresses, you've done something wrong along the way.

Progressive information gathering is essential to the lead scoring process, so consider where your landing page fits into your marketing funnel before arbitrarily wiping out all your form fields. Tell your visitors what you'll do with their information Let your readers feel secure when providing you with their personal information by telling them exactly what to expect. Will they be receiving a download via email? Will they be added to your mailing list? How often will they hear from you? By letting your visitor know what to expect upfront, you'll be assuring yourself of more qualified leads who actually want to hear from you. Test, test, test, test, test Before you publish your landing page, test it in different browsers. Test on different operating systems. Test for mobile display. Once your landing page is live, split-test your headlines, your graphics, your body copy.

Test our calls to action, test your email follow up. Try different combinations and tweak every component until you find the perfect fit for the optimal conversion rate.

About the Author

Karen Scharf is an Indianapolis marketing consultant who works with small business owners and entrepreneurs. She offers several whitepapers, free reports and checklists, including her FREE Can-Spam checklist and FREE email pre-flight checklist to ensure your emails get delivered, get opened and get read. Download your copies at http://www.ModernImage.com.

Friday, June 5, 2009

Affiliate Marketing - 5 Ways To Boost Your Affiliate Income

by Graham Burt

Affiliate marketing is one of the extremely better ways to earn money on-line. A lot of new business owners have tried it and numerous have failed at it but others do make good money. Of course you would want to choose to be an affiliate marketer who makes a healthy flow of income but the level of success you create does depend on you.

You are likely to want to increase your affiliate takings whether you are a new affiliate or competent in the market. Do you understand that there is a tidy sum of greenbacks to be made by such activities? In order to increase you affiliate marketing profits right now, here are 5 important tips....

Tip #1 - High Value Goods are Important

If you aim to increase your affiliate marketing profits, the initial thing to do is to ensure you just promote products of high value. The more profitable the goods, the more liable you are to market them and to make adequate commissions by doing so.

Only promote goods that you would think about buying yourself. If you use top rated products, you are far more liable to get sales and consequently to make income from them.

Tip #2 - Use Freebies to Lure Prospects to Sign Up

As soon as you're associated in affiliate marketing, getting Internet surfers to sign up for your database list is just part of the struggle. If you hope to get them to sign up, lure them with freebies. Who doesn't enjoy freebies? The majority of men or women love to get something for nothing, so use this to give you an edge over your competitors.

There are a range of goods that you can hand out for nothing to get people to subscribe. You can hand out educational goods, such as e-books, unique reports, or perhaps articles. This is going to assist you to get a rise in your credibility as well, thus help you to make additional income.

Tip #3 - Pay Per Click Advertising Is Worth Doing

To increase your affiliate takings you have to give pay per click advertising a try. This is a tremendous way to increase your profits because it simply means that only responsive people are more likely to click the links and you just pay for the clicks from prospects that are truly keen in the affiliate product you are marketing .

Tip #4 - Enlist the Feelings of Your Visitors

This is a tactic which can earn you additional income in affiliate marketing. Playing on the feelings of website visitors simply means that you can get them into a particular state of mind and this can often conclude to a sale.

Using the appropriate wording to stir emotions is a clever way to make clients sense as if they actually need your goods and this can increase your affiliate earnings if you do it the right way.

Tip #5 - Promote Your Affiliate Goods Creatively

It is vital to be inventive in the way you promote your affiliate goods. There are lots of Internet businesses attempting to promote the same goods, which is why you want to set yourself at a distance if you are aiming for prosperity as an affiliate marketer.

This is why imagination and diverseness is extremely critical if you aim to stand out from the crowd and get your affiliate product noticed. It is clearly tenable to earn reasonable affiliate profits, but you have to persist.

Using all of these five tips, you'll be earning extra lots of cash in the near future, so use them on a routine basis if you are aiming to be successful.

About the Author

Graham Burt was privately coached by an on-line multi-millionaire and discovered how to make six-figures a month on-line. He recommends that you do too. Visit http://www.maverickmoneyhowto.com/ now to learn how you can start your own home-based business earning multiple streams of income.