Tuesday, March 31, 2009

Internet Marketing - The Frustration of eBooks - Part 2

by Dean Tidman

Last time we looked at the rather sad statistics of how few eBook buyers actually opened, read and printed their purchase. Now, let's look at how we can 'Take Information to Create an Action Plan'

The first part is easy - Always save an ebook to a file name that means something to you, and more importantly, is likely to mean something to you tomorrow! It is easy to assume that the title or the subject of the book will be enough, yet we all have very busy lives and those words that meant so much yesterday, seem to mean very little today

A cool tip for saving these eBooks is this:

· Create a New Folder in 'My Documents' or wherever you like to save any of your important computer files that you will want to find and refer to again

· Name the Folder

!Action eBooks

· Create a Folder in '!Action eBooks' for the Subject

Pay Per Click

Now that Exclamation Mark at the beginning of the Folder Name is NOT a typo, it is there to make the Folder appear at the TOP of your list of documents. This way, the title stands out every time and it should start to bug you, if you haven't opened the documents within it

Open the eBook you were so keen to read - now PRINT IT. Do it now and you'll have a 'real printed book' in your hands. Remember, you would pay $5 or more for a regular novel in the supermarket, so spend a couple of Dollars on printing it out

If you were smart you set the printer to print 'Reverse Pages' so that the book is in the correct order and you have maybe 50 to 150 pages of eBook in your hands. Does that book make you want to read it now? It should do! You have just spent a few bucks on printing that out and NOW it feels like a book you would want to read

You are NOT ready to start reading yet! Grab a Highlighter (perhaps even 2 if you like different colors) or a Marker Pen or any pen or pencil - Dive in and start reading. As you read, mark anything that stands out to you

Lots of different things may be important to you:

· New Information

· Link to a Website

· Top Tip

· Essential List of Tasks

Whatever stands out to YOU. If you get to the end of the Report or eBook and there are no marks on the page, one of two things has happened. Either you were not reading it and simply turning the pages whilst watching 'American Idol' or this eBook has no information in it for you

If it is the latter, then perhaps you need to ask yourself a very searching question - Do I do all of the things listed in the eBook? If the answer is YES - Great you are probably already well on your way to success online. If the answer is NO - Then you will need to stop READING eBooks and start DOING!

The chances are, there are many eBook sitting on your computer that you have never properly read and printed. Search them out and you'll be amazed as to how much information is already at your fingertips. Print them and mark the details that stand out to you and you're well on your way to 'Creating a Action Plan'

There will more than likely be some similarity between one eBook and the next. This should tell you something - either both of the Authors are very ill-informed OR they are both correct and maybe you will need to act in the same way

In Part 3, we will 'Create an Action Plan' from all these notes, highlights and scribble marks we have made in those eBooks, since at the moment we have not acted far enough!

About the Author

Dean is a keen Internet Marketer who wants others to learn from his mistakes and follow the 'right path' to success in the shortest possible time

http://profromgoreviewblog.com

Monday, March 30, 2009

Internet Marketing - The Frustration of eBooks - Part 1

by Dean Tidman

It is no surprise to find another 'How to Make Money on the Internet' eBook, becoming available everyday. Everyone seem to think that they have the 'secret formula' or the 'sneaky method' or the 'blackhat method' to something to do with achieving success with an online business

Now, not all eBooks are bad, some are really great sources of information and a few and only a few, provide a real insight into an area that you may have previously known nothing about. But let's face it, many are a complete waste of reading time and many are only fit for the bin - clearly written by an author simply jumping on the bandwagon of writing an eBook for online success!

Importantly though, eBooks provide Information - that's all. They do not encourage you to formulate a proper plan of action, they can only explain what to do, rather than be with you through each step to creating a successful business online

So why does everyone write eBooks? We can only assume that the popularity is down to one thing - convenience that sells. Convenient, in that the author only writes it, creates a PDF version of the book and distributes it through the normal channels such as Clickbank. With a decent website and some interest from affiliates, the book will probably sell a few thousand copies over time and net the author a tidy sum!

If an eBook does not sell well, it is often removed in a month or so and 'Hey Presto!' it re-appears in a few weeks, with new cover graphics and a more hyped up website page! Similarly, if an eBook hits the marketplace at the wrong time (such as the launch of a massive product by a big Internet 'Guru'), then it may bomb. It never makes the radar of keen affiliates, since they are busy promoting a Big Name who has a groovy web site with more bells, whistles and knobs and is covered in flashing lights!

The cycle continues:

· Launch - Sells Well - Create Part 2 or

· Launch - Sells Poorly - Re-market with some tweaks

· Launch - Bombs - Re-brand and launch as 'new product' at a better time

Ebooks fulfill a need - Instant Gratification - for both the Author and the Buyer, they simply Pay, Click and Download. Sadly, many buyers fail even to read the eBook! It sad but true, that only around 50% will actually even open the book. They paid good money for it, but probably bought it around Midnight, saved it to some obscure folder on their computer and never even remembered the day after.

So what happens with the other 50%, who did open the eBook?

Well, only around 10% will actually read ALL of it! The others, will start it or skim through quickly (normally as a PDF on their Computer Screen) and forget all about it. Human nature comes into play here, that is, if the book is short they will read more of it, anyone can read 10 pages in a few minutes, assuming that there is not infinite detail in the book. Yet most eBooks that are marketed are pretty large, generally not less than 50 pages and perhaps 120 pages or more. Very few of us take the time to sit and read 100 pages of a PDF on our computer, so why are they so large?

Value - or at least the 'perception of value' is the key here. If you spent $50 on a eBook, you expect 'value'. How will you measure value? Well the first measure can only be size, so giving the right impression to a buyer by creating an eBook of 100 pages is clearly a good idea for authors

As we already know, buyers will not normally sit and read 100 pages or more on their computer screens and only around 1% will print the eBook. This is a tiny proportion and yet it seems obvious that very few people will print 100 pages on their InkJet Printer, since ink and paper cost MORE money!

If only eBook buyers would spend a few Dollars on the printing, then they would take the time to sit and read the material properly. Then and only then can they judge the value of the eBook to them and start to understand the information within it

So if you buy eBooks, receive Free Reports, whatever it may be, spend a little on printing it, you will be far more likely to read it properly and so gain a true insight into the information

In Part 2, we will look at how we can 'Take Information to Create an Action Plan' after reading a useful eBook and so get the very most from the information and making money and not just reading about other people are making money online

About the Author

Dean is a keen Internet Marketer who wants others to learn from his mistakes and follow the 'right path' to success in the shortest possible time

http://profromgoreviewblog.com

Friday, March 27, 2009

Blogs vs. Articles: Which One Will Make You More Money Online?

by Jimmie Leonguerrero

Writing Blogs and articles are two of the most effective ways to deliver great traffic to your Internet marketing business. So, which strategy is best for you? Why not do both. They each have their unique advantages that, when used in combination, can catapult you towards success online a lot faster...and it's a lot less work than you think it is.

There are tens of thousands of Blogs being created every single day. They're free to join and easy to build. Best of all, they can attract targeted traffic from the search engines. The engines love Blogs because of their fresh and frequently updated content. Unlike websites, they can appear in the search engines within hours after new content is posted. You can get fast quality traffic without paying a single dime.

Blogging gives you more expressive freedom than articles do. Most article directories have submission guidelines that you must follow. Some won't let you submit articles that directly promote products that your business may sell. Others will not allow hyperlinks inside the article body. With Blogs, you are free to express your opinions and you can link whenever and wherever you want. It's this creative freedom that gives Blogs an advantage.

Articles have their own perks too. They're not only free if you write them yourself, but they're viral. They can spread automatically without much effort on your part. Although you can't link in the body of your article, you can include it in the author's resource box. Anyone interested in publishing your article on their website is required to keep that resource box intact. The more sites that pick up your work, the more links you'll have circulating the Internet. If you write dozens of quality articles, they can multiply many times over throughout the web.

Asides from attracting readers who find your articles, you'll also grab the attention of the major search engines. As your content spreads online, so will the links that point back to your Internet business. The engines will rank you higher as they discover more of your links. The traffic you get from the search engines is the most valuable you can get anywhere.

Think it's hard to use both articles and blogs? Why not write an article, distribute it, then re-write it for your Blog. It's actually quite easy to do. Since the article that you've just written is fresh in your mind, it's easy to re-word it...but go beyond that and feel free to express yourself more on your Blog. You will receive some nice traffic as your articles are replicated all over the web...and, you get the added benefit of original content found only on your Blog - Something that will capture the attention of search engines. That's a combination that can make a huge difference in your success online.

Articles and Blogs by themselves can play a lucrative role in your Internet marketing business. However, when used together, they can create a potentially explosive push that can help you achieve your financial goals much more quickly. Double your chances of success online with these two proven and powerful marketing strategies.

About the Author

Building a legitimate home based business really can be a simple process if you possess the right resources and tools. Visit http://www.legitimatecashflow.com right now to discover everything you need to create a successful business online.

Thursday, March 26, 2009

Traffic Flows To Pages

by Roger Barnes

Traffic Flows To Pages

If you own a website and you are looking for ways to increase your web traffic, you need to keep in mind that traffic flows to pages that are new and updated regularly. If you can get on to your web site and update some of the content on a regular basis, you will stand a far better chance of increasing your traffic count than if you simply let things go stale. You need to keep in mind that once a visitor has gone to your site and read all of your material, why do they need to return if you do not change things?

New Articles

If someone has been to your website and they enjoy what they saw, they are more than likely to return if they know there is new content. If you can place a few new articles each week, this is actually enough for you to keep a traffic count up and running. Traffic flows to pages that are continually changing and offering new material. If you have nothing new to offer, you are not going to have those repeat clicks. One of the best ways to let people know that you have material that has not been read, is by offering a newsletter to the people that visit your site. If they are interested in the site, then more than likely they will subscribe to the newsletter. This will let them know when you have updated your material, and they will then revisit your site.

Plan It Out

Traffic flows to pages that are well thought out, and if you want to see a good flow of visitors to your web site then you are going to need to have the site well thought out. Placing too many ads or banners on your site will actually turn people off, and you will find that people will shy away from your site if it is too busy. The same can be said for too many videos or audio clips as well, and if you are trying to do people the favor of eliminating the reading material in favor of audio sources don't bother. You will not be doing the visitor a favor, and you certainly will not be doing the website any favors either. This will drive people away from your site faster than they came in.

Showcase What You Would Want To See Elsewhere

Traffic flows to pages that are clean and well put together, and if you want to know what people want to look at you need to only think about what you would want to see. If you want the site to look good, then you should model it after a site that you have looked at prior that gave you inspiration. A good site sticks around for a long time, because it is actually a good site. This site that prompted you to try your hand at it should be what you are emulating because this is obviously a successful website.

About the Author

Roger Barnes writes home business, work from home and related articles for the Home Business Selection website at www.homebusinessselection.com

Wednesday, March 25, 2009

Websites For Dentists -- Preparing To Approach Dental Website Designers

by Christine O'Kelly

Dental website designers can perform a large portion of the work involved in creating websites for dentists, but it still requires some preparation and understanding on your part. These experts need information from you as well as a feel for your practice, goals, and image to create the best product possible. Having everything ready and being prepared will also ensure an effective end product.

Know What Type Of Websites For Dentists You Prefer

Before you approach dental website designers, it can be extremely helpful if you take time to look through various websites and collect a few examples of what you like and what you don't like. You can also look outside the medical/oral care field to see what options you have available. For instance, do you like dark background colors? Do they need to be clean? Do you like geometric, symmetrical styles? Be sure to check out sites for other professionals in your area of expertise as well. Here, you can see what they use to present information to visitors, what type of content they offer, and how they have tied their online practices to their real offices.

Dental Website Designers Need Your Goals

Regardless of what industry you are in, a webpage has to have a goal and a purpose. Therefore, have an idea of what you would like to accomplish with yours. Websites for dentists can be used purely to attract new patients. They can act as a virtual receptionist, allowing people to book appointments online, or you can use them as a resource for your patients.

Once you know this, you and the creator can work together to decide which components to include and which ones to leave out. If you are using it as an educational resource, a blog might be the easiest way to add and edit content. If you want to attract new patients, you might want to include a virtual tour of your office.

Finally, goals give you a chance to determine the return on investment (ROI) of your webpage. This will help determine if the online practice is getting you the results you had hoped. Combine this with quality analytics and you can find out where to improve your site. Is it attracting enough traffic? Is it converting at a decent rate? This way, you can make accurate adjustments.

Define A Budget

In order for dental website designers to create websites for dentists that fit into your budget, he or she needs to know what that amount is. From there, they can work with you to find the ideal solution for you. If you have a smaller budget, they can help you decide what the basics are and design the site so that you can add and expand on it later on. If you have a larger budget, the expert can help you decide what is most effective and leave enough left over for marketing and promotion. This will also help you determine your ROI later on.

Websites for dentists can be an extremely powerful marketing tool when you have the right design and elements. The preparations you make before contacting dental website designers will help you achieve this and guide its success well into the future.

About the Author

Christine O'Kelly is the author for the talented dental website designers at Officite. They create websites for dentists that meet the needs of the practice, the professionals, patients, and new visitors to complement a successful practice and build patient numbers.

Tuesday, March 24, 2009

Reciprocal Linking And Link Baiting For Internet Marketing Newbies

by Darrell Howell

Getting back links to your website and your blog is one of the best ways of building traffic and getting an audience for your Internet business.

But what is the best way of getting those links back to your site?

A while back one of the most popular ways of doing that was known as reciprocal linking. A whole industry grew up around this concept. Unfortunately, many people got carried away with the concept and posted numerous reciprocal links that were not relevant to the theme of their website or did nothing to enhance the experience of the website user.

Here's what Matt Cutts of Google had to say on the subject on a blog post in May 2007:

"Reciprocal links by themselves aren't automatically bad, but we've communicated before that there is such a thing as excessive reciprocal linking." (Source: http://www.mattcutts.com/blog/2007/05/page/2/)

It seems that Google has decided to downgrade reciprocal links as a factor in page rank. This does not mean that you should stop all reciprocal links. For example if you exchange links with a business partner, that link will most likely enhance the quality of your and your partner's website and should not be considered something about Google will penalize you for.

What I would advise, however, is that you switch away from using reciprocal linking as a key aspect of your Internet marketing campaign and try to generate one-way links instead.

One way links are considered to have much more value, because they are perceived to have been voluntarily given by the linking website owner.

That does not mean that the website owner himself places all the links directly on his site. For example a forum or an article marketing directory will allow contributors to include a link back to their website in a signature file at the foot of their article or forum post.

Another method of generating backlinks is through a process called link baiting. Link baiting is an especially attractive strategy because it relies upon the creativity of the blogger or website developer. If you can, inject some wit, humour, personality and original insight into your writing and get into the habit of bookmarking your blog posts and website articles. That will make it more likely for your article to be picked up and commented on by somebody else. Other bloggers are always looking out for good stuff to comment on and will happily link out to your story. In other words, your article contains some good debate that attracted other bloggers and Webmasters to it like fish to a worm wriggling on a hook.

Look out for a special angle or insight on something that may be of interest to others. Becomes a unique source of information and you will have some powerful link baiting material.

Another popular link baiting method is to make a list of resources or a list of useful websites. People love to find lists of good resources. You could make a table with the resources in one column and some comments about them in another to draw people to your webpage.

This brings us to another important point about link baiting. Do not be afraid to link out to good quality websites. It is what the best bloggers do all the time. By linking out, you are making your visitors Internet experience that much more valuable. That in turn increases the perceived value of your blog or website. By giving away good links without worrying about reciprocity or loss of traffic, you will turn your site into a resource that attracts many more links to it. Oh, and you needn't worry if some of those links are "reciprocal", they will probably cut the mustard with Matt Cutts.

About the Author

Darrell Howell is an Internet Marketer and Blogger. Check out his Blog at http://www.blueridgemoney.info . Also check him out on twitter at http://www.twitter.com/dh7448

Monday, March 23, 2009

Developing Web-Based Applications: The Importance of Security Testing

by Darrell F

Creating a website is very common practice nowadays, especially for online marketing purposes. A website would greatly help conduct transactions between the companies and consumers without physical interaction. Implementation of security procedures to the transaction is necessary to ensure that both parties are satisfied.

Same as to the process of creating a website, it is very important to guarantee that your website is free from vulnerabilities. An improperly secured website would have negative effects not only to the viewing consumers but also to the website creator's integrity. The security features ensure that the information on the website is reliable.

Implementation of security testing to the creation process of a website is very significant. Internet security testing - referred to as penetration testing by other web developers - is integrated on the building process of web-based applications. A security test involves active evaluation of the security measures of the website or web application. It is done by actual testing of the system to find security flaws and issues that may arise from the implementation process. The resulting data of the conducted security tests are presented into documents which allow the designers and developers to collaborate about the detected issues on the web-based application. A debriefing discussion comes after the security testing to generate effective to solutions to eliminate flaws and correct found errors.

The importance of a security test is mainly to ensure that the output has the highest quality in terms of delivering information to its end-user. An Internet security test prevents the occurrence of errors upon implementation. It also avoids the possibility of web hacks and external modification of the website's settings. The security tests identify errors immediately prior to the release of the website thus avoiding major security concerns which may possibly arise if the project is prematurely implemented.

There are several security tests that can be conducted on a system. For the Internet security tests, major factors that require attention include tests on servers, routers, firewalls, operating system and maintenance. The first part of the security test is on the publicly accessible information. The data involved in this test are commonly about the basic information which is accessible to the viewer. Next on the list of security test is network enumeration. The process relates to the hosts and specific network security features. The remaining tests involve assessment of open ports, services and security vulnerabilities which provides access to the control panel of the website.

Although security tests are essential to develop and ensure security on the output, there are certain risks that may arise from the procedure. Black box security tests are fully automated thus may be applied on the system without worrying about implementation costs. On the other hand, the white box type of security test involves a higher order of security procedures. This type of security test can cause significant delay in the development process due to the slower response of the network when the network and vulnerability scanners are active. A more serious risk of performing an extensive security test is the occurrence of system damage during the security test. This may stop the development and may cause great delay on the creation process. Although the risks may be reduced if conducted by a certified tester, there are some risks which are inevitable.

About the Author

Darrell F writing about security testing and the need to be aware of network vulnerabilities.

Friday, March 20, 2009

Affiliate Income:Affiliate Success Checklist

by Bill Achola

1. MAKE SURE THE PRODUCT BEING OFFERED MATCHES YOU

If your passion is embroidery, you probably won't do too well with car parts sites. Stick with what you know at first and, once you learn how to promote on the Internet, move on to different products.

2. CHECK IT OUT

Don't just jump in because it's easy. Ask yourself this question; is the product or service you are affiliating with something you would bring to your best friend? If not, you may want to keep looking.

3. TALK TO CURRENT AFFILIATES

Ask for a list of happy affiliates. Ask them some key questions such as did they get the help and support promised? Are they being paid on time? You get the idea.

4. THINK LONG TERM

If your first arrangement doesn't pan out, don't give up. Many people on the net are making excellent incomes with affiliate programs. You can too.

5. GO FOR QUALITY

Make a checklist of everything you want, find two who meet the criteria, and go all out with those two. Remember that it will be your reputation on the line.

6. HOW WELL DO THEY SELL?

You need to ask how well the product or service you will be promoting 'converts'. Conversion is simply the number of people per 100 who buy something.

For example, at the Directory of Ezines they convert 8 of every 100 visitors to buyers. They know this because they do the hard work of analyzing there traffic and sales, and have for 10 years now.

This is the hard work that affiliates never have to do, which is why being an affiliate is so much fun! You make the money but don't have to do the copy writing or figure out conversions or any of the back-office stuff.

For most established products you will promote you can expect this number to range from .5% to about 10%. Anything higher or lower and you need to be careful about them telling you the truth.

Also, be aware that 'hot' products convert well while they are hot but conversion drops with time. So be sure to get *current* conversion figures.

7. WHAT IS THE COOKIE DURATION?

Most affiliate programs track using 'cookies' that are set on the visitor's machine. You need to know how long this cookie lasts and if it can be overwritten.

The reason this is important is that it will change how you market.

If a company has a short cookie duration then you want to focus on ads that make the sale now. If they have a long duration you can use other methods (like banners) that are more passive.

You also want to know if the cookie can be overwritten.

If it can, then someone who first learned about product X from you, but clicks another link to buy, will not earn you the commission you deserve.

Neither of these factors are good or bad (Amazon has an incredibly short cookie but people still make fortunes as affiliates for them) but are worth knowing.

8. DO YOU EARN 'BACKEND' COMMISSIONS?

This means do you get paid when someone you refer buys a second product? This is vitally important. People often buy two, three or more products from one site. You should earn commissions for every product they buy.

9. DO YOU EARN RENEWAL COMMISSIONS?

If you send someone to a site where they pay a monthly or quarterly fee, do you get paid every time or just once? You should get paid every time.

10. DO THEY SUPPORT YOU?

Most people don't know, or have the time, to write ads and create banners or graphics. You should expect the program you join to provide these tools as well as some training on how to sell their products.

About the Author

Affiliate Marketers who want to save time and increase their extra income per day with no product, no website, and no internet experience automatically for maximum impact and results. Bill Achola created the web's first ever 100% automated site which he has reviewed 100 programs and recommend the top 3 that he found do work.Get the full story and reap the rewards TODAY at=> http://www.trustedsitereviews.com/otieno-reviews/

Thursday, March 19, 2009

Generate More Backlinks By Pinging

by Shane Graham

Pinging is used when you add fresh new content to a blog or other content base website. A ping is a signal that goes out to ping servers and notifies that there is new content or the page has been updated.

This web based service (ping server) accepts messages in a certain format. XML-RPC is a remote procedure call protocol which uses XML to encode its calls and HTTP as a transport mechanism. Basically this information is used to make a listing of blogs with updated content.

A number of ping servers run their own web log search engines. There are a number of blog hosting sites you can use that will send out pings automatically.

For a number of reasons I like to use Wordpress. The first being that you can host your on blog which is very important, so that your content will never be deleted for whatever reason. The second being that you have the option to tell word press to send out pings after you content has been updated. Wordpress also allows you to alter your ping list as well.

Of course you have the option to manually inform the ping server that you have updated your blog by going to their site and entering your blogs name and your unique URL.

PingOmatic is a very popular ping server you can use. When you add fresh content to your blog, send a ping over to PingOMatic and it sends out signals to a number of search engines letting them know that your blog has been updated. Its a good idea to find out which search engines have their own ping server.

This is a very powerful way to build creditable back links to your blog from the search engine. These search engines could have a high page rank on Google.

Here are a few things to remember when pinging

-It is important to only send out pings when you have updated your blog. Unnecessary pings will get you in trouble with Google.

-Be sure that you only send out pings when you have added fresh content. Only send out Pings when you add new content to your blog.

To optimize your time try to use more search engines that have their own ping server. This way you can optimize your pings and in return receive more traffic to your web site.

Keep track of your pings and be sure not to send repeat pings. Bu sure not to send to may pings out to same server, for this behavior can get you black listed.

Master the art of pinging and you will get more back links to your site and a higher page rank on Google. If you want your blog to show up on search engines , you must get more back links to it,. The more you can get the better.

About the Author

Create an income by generating $1000 dollars weekly, to see how click on this link below: http://www.make1000dollarsweekly.comIf you would like to experience a leisurely life style of travel and the opportunity to work a few hours while doing so check out this link below: http://www.exclusive5stardestinations.com Shane Graham 256-590-1453 takeaction@make1000dollarsweekly.com

Wednesday, March 18, 2009

8 Step Formula For Creating Landing Pages that Produce Results

by Dr. Deepak Dutta

When a potential customer clicks on a link on the search engine result page or a pay per click advertisement, the landing page that appears can make or break your online business. If you are not careful in designing your landing page, you will lose potential buyers. How do you make your landing page relevant to what the searchers want and make it convincing for them to take an action?

By following the eight simple techniques discussed in this article, you will be able to create landing pages that produce results. So, next time before you start dipping into your pocket for a pay per click ad campaign, make sure that your landing pages are ready to make the conversion possible.

1. Create lots of landing pages and group them into two distinct groups. In fact create landing pages for each keyword you are targeting. Each landing page should be focused on one keyword only. Categorize your landing pages into two groups. One group is for people who are doing their research on a product before making a decision to buy the product and the other group is for people who are ready to buy the product.

The research related landing pages should be full of quality contents, reviews, comparison of different brands, etc. However, if the buyer is already made up her mind make it easy for her to go directly to the landing page that is ready to take orders.

2. Make your landing page simple. Simplicity rules in the web. Don't assume anything. Something that is obvious to you, is not so obvious to your visitors. Your visitors are busy. They don't have time to figure it out. If they can't find what they are looking for, they will leave instantly.

Every landing page should serve one and one purpose only. Determine the purpose of the landing page, design it accordingly. Make it simple to navigate. Use heading and subheadings to increase the effectiveness of your contents. Use bold texts, colors, and larger fonts to highlight the benefits of your products. Use bulleted items and white spaces to make your contents easy to read.

Hire a professional to design the page. Web page design has changed considerable over the years. Just because you know HTML tags, it does not mean you can design a good page. Get your copy proof read by others for spelling and grammatical mistakes. You can hire a professional by participating in various web masters' forums.

3. Only obtain the most relevant information from visitors. If you are collecting leads by offering free reports or product demo, get only the names and email addresses of your visitors. Don't ask for their grand ma's last name. Make it quick for the visitors before they decide to bail out and leave your site and never come back again.

Once you establish yourself as a trusted online business, you can collect more information for refining your marketing strategy. Even if you are a trusted name, for new users only collect information that you absolutely need for follow ups.

4. Have plenty of calls to action. A call to action is a must for every landing page. You want users to do some thing once they start scanning your content. Don't let users think "what next?" You want users to "Try it Now", "Try it Free", "Download Instantly", "Click Here For a Free Sample", etc.

Whatever is the call to action, you should have it in multiple places on the landing page because people don't read the entire page. They scan the page and read contents that are of particular interest to them. When they are reading the content, they should have the call to action in the vicinity.

5. Use multimedia strategically. Besides texts, pictures, videos and sounds are becoming popular in landing pages. Don't start playing music as soon as a visitor lands on you page. Let the users control their experience. Use relevant pictures only. A pictures that is not related to your landing page is a distraction.

If you are using videos for product demo, you can create separate YouTube channels for all your videos and embed those videos in your landing pages. Don't just drop video files in your web server and put links to the files.

6. Make your landing page trustworthy and secured. Every landing page should have links to contact information, terms of service and a privacy disclosure. Provide multiple ways to contact you. Use at least email, instant messages, and twitter for communication channels. If possible, also provide a phone number.

You privacy policy should clearly state what you are going to do and not going to do with the information you collect from your visitors and how you are using cookies that you place on the users computers. Use secured socket layers (SSL) for all credit card transactions and use an SSL logo as a reminder to visitors that your site is secured.

7. Provide feedback to your visitors after they respond to your call to action. After you have successfully converted a lead, take your visitors to a confirmation page. List every thing they expect to receive because of their action.

Provide links for downloading your products. Thank them for their action. At this stage you can ask for more information about them. You can ask them to participate in surveys, read your blog posts or subscribe to you newsletter for more information related to the product they just purchased.

8. Test different version of your landing page using Google Website Optimizer. The optimizer is a free tool you can use to test the effectiveness of different landing page designs and contents. You can try different combination of contents to find out a design that converts the most. As you increase the conversion rate, you also improve visitor satisfaction and convert your one time visitors to repeat visitors.

About the Author

Post free classifieds and free ads for all of your free online marketing needs. Build links and traffic using free article marketing and social media link building tools created by Dr. Deepak Dutta.

Monday, March 16, 2009

How to Increase Google PR

by Suzanne E Morrison

Google Page Rank is a topic that is often hotly debated in internet marketing forums. But how important is Google Page Rank? Let's take a closer look at the importance of page rank and how you can increase it.

First of all Page Rank is a value that Google assigns to a web page based on the importance of the page. It is determined by the number of incoming links to that web page and few other factors including the page rank of the page giving the link to you.

There has been discussion recently asked to the importance of page rank. From my experience, Google page rank is important, but you are not going to get great traffic from page rank alone.

Remember Google gets over 65% of all the search traffic on the Internet every day. If you were to take 10 websites that were all optimized for the same keywords, typically you would find that the page with the highest page rank would rank higher in the search engine results than the other pages.

So what are the best ways to increase your Google Page Rank?

1. First of all you can increase the number of links you have pointing back to your website. This fact alone can increase your link popularity and ultimately increase your page rank. Combined with that is the fact that the more back links you have pointing back your website for more potential traffic you will get from it.

2. As well as increasing the quantity of links to your website you should also try to get your links on high quality web pages. This means getting your link on pages that are ranked as high or higher than yours. When you do this some of their page rank can be transferred to you which ultimately helps increase the page rank of your site.

There are lots of ways to increase your page rank, but the most common methods are posting in discussion forums that have a high page rank, article marketing, submitting your site to directories, commenting on blogs and distributing press releases.

You should also try to get some deep links in addition to the links to your home page. Deep linking means linking to internal pages on your website as opposed to always linking to your homepage.

There are other ways you can increase your page rank, but any time you are working on getting backlinks you have the potential to increase your page rank!

It is worth noting that the page rank displayed on the Google toolbar is not up to date. Although Google is always internally updating the page rank of web pages, the toolbar page rank is only updated every few months.

You should also be aware that just because a web page has a low page rank it doesn't mean that getting a link on that page isn't worthwhile. The page rank could increase on the next toolbar update.

Finally, it is worth remembering that a good Google Page Rank on its own is not necessarily going to mean lots of traffic. You also want to ensure that you have chosen good keyword phrases and have optimized your website.

About the Author

For more tips on increasing your page rank and improving your search engine ranking visit http://www.3stepstosearchenginesuccess.com and sign up for a free SEO tutorial at http://www.3stepstosearchenginesuccess.com/free-seo-course.php

Thursday, March 12, 2009

Blog posting delayed until Monday, March 16

I had a nasty little piece of malware install itself on my machine late yesterday morning, and I've had to do a flying reformat. Because of that, I'll probably won't post any blog items until Monday.

Have a great weekend!

Wednesday, March 11, 2009

Creating a Home Based Affiliate Business

by Dominic Boykin

In 2008 we saw several companies fail and more than a million people lose their jobs. The trend doesn't seem to be getting any better in early 2009. Many of those who have lost their jobs are looking to the Internet with dreams of entrepreneurship. Starting an online business involves a lot of research and dedication, just like starting any other business. Home-based affiliate businesses have been popular for years and are quickly becoming a mainstream source of revenue.

A home based affiliate business allows you the flexibility to sell a very wide range of products. Affiliates pay you commission on sales or a flat rate on leads.

Not all affiliate programs work the same; it depends greatly on the type and size of the business. Some affiliates may not approve you for their program if your website is too new or doesn't receive enough traffic. Don't let little things like this discourage you. There are always other affiliate programs to join.

Specific Products and Services

The most profitable home-based affiliate business is those operated by people who can answer customer questions about products or services. Choosing a product you're familiar with and a company you trust will allow you that opportunity. Customers often build lasting relationships with people, not necessarily companies. Your own specific brand of customer service will convert your visitors to their customers simply because you earned their trust by knowing what you're talking about.

Your website will also help dictate what type of ads you should display. For instance, if you have a website that deals with technical issues, you may not do well with an affiliate ad for flowers. On the other hand, you may see an increase in performance if you include ads for specific products instead of just the company banner and affiliate link. With that in mind, if your technical website addresses an issue concerning computer hard drives, you may try promoting a hard drive you trust from a company you trust equally.

How Affiliate Businesses Work

When people click the link to look at the business or product you recommend, the affiliate website puts a tracking cookie on their computers. Cookies are harmless files that do not cause any problems for your visitors; they simply track orders from that computer for a period of time.

The time period a cookie is active is determined by the affiliate company in question. Some cookies last for 30 days, while others may go as long as 90 days. These cookies allow the company to know when someone who has clicked your affiliate link places an order. The total of their order is multiplied by the commission amount offered by the affiliate company, and your part is deposited into your account with them.

The whole process may sound a bit confusing at first, but the more you do, the more you learn. Most large online businesses offer some type of affiliate program, whether pay per click, commission or lead-based. Don't get discouraged if all of the affiliate programs you apply with don't approve you. Wait the specified period of time and apply again.

Affiliate home businesses are just like any other home business; they take time and effort. Don't expect your affiliate home business to take off immediately. It could be months before anyone even finds your website and clicks your links. It could be just as many more months before someone actually places an order.

You should have a great marketing plan that includes a wide variety of marketing techniques before you even launch your website. If you launch your website and home based affiliate business without a solid plan to market it, you're setting yourself up for failure.

About the Author

Dominic Boykin is the owner of Work from Home Based Business and he reviews popular home business ideas and opportunities. Click Home Based Affiliate Business to view Dominic's home business recommendation and learn how to start earning cash with your own home based business today!

Monday, March 9, 2009

Formatting Your Autoresponder Messages for Clarity and Attention

by Taylor Martinerin

When preparing an article for distribution for use in as part of an autoresponder series, there is more to consider than mere content. Of course, good grammar and punctuation are necessary for your email to make a good impression on your audience. However, even the details of how you format your article are important.

The Character Count

The character count is important. What I mean is how many letter and number and spaces are on each line. Each email program and computer is different. If you use seventy five characters per line but the person who receives it has a program that only shows seventy character per line then they will get a broken up message. Those five extra characters will get kicked to a new line all by themselves. Then the viewer sees a line of seventy followed by five followed by seventy. You get the picture and have probably gotten emails like it. The best way to avoid this mess is to limit your lines to sixty to sixty five characters.

Font Style

Font style is equally important. Standards are not the best. The standards like New Times Roman and Aria fonts have variable width to each character. An I for example is not as wide as a W. This can also wind up with character kicked to the next line and ruining the look for you messages. You need to choose a fixed character with font. Choose a ten point size. Fixed width fonts are sometimes called monospace fonts. These fonts include type faces such as Courier and Letter Gothic. You would use Courier 12 size to get exactly ten characters per line.

Do Not Rely on Your Email Program to Wrap Text

It is often over looked but letting your program wrap you text for you could ruin the look of the email. Instead hit enter, a hard return, after each sixty to sixty five characters. Use Microsoft Word to compose your messages. It has a view at the bottom that displays what line and character number you are on. You can also use a guide at the top but be sure to remove it once you are finished before you save and send your message.

Saving Your Message

When you save your message you should either save it in plain text or Rich Text Format as these will work and be viewed correctly on any computer but other files may not be. Rich Text Format will allow you to save and use bold and italics where as the plain text will not. Use save as and in the drop down menu you can select the file type to save your message as.

Ways to Make Your Messages More Effective

Try to use a catchy title as the subject. Most people read the subject and decide to delete or open right then. If you do not use a good subject line then your email may be deleted as junk or even routed directly to junk mail by their email host. Think of what you delete as spam and avoid those kinds of subject lines. Instead try to make the subject line seem more personal.

About the Author

Discover more information about the types and uses of autoresponders, including a complete Getresponse review, at http://www.Autoresponder-Review.Com .

Friday, March 6, 2009

Things You Need to Know About Traffic Exchange

by Cliff Posey

If you want to make a success out of your website, then you should learn about traffic exchange. What is traffic exchange? Traffic exchange is a kind of search engine optimization/marketing service that allows site owners to submit their websites to a certain directory. By placing their sites on the directory, owners earn traffic credits, especially when they view the sites and the advertisements of other web pages. This proves to be effective way to get web site traffic as when you view 2-3 sites, 10-15 people will be directed to your own site.

According to Yahoo Answers, traffic exchange programs already existed during the early days of the internet and they are proven to be effective. In these programs, traffic going to websites increase significantly as they create an exchange network. Traffic exchange programs however come in different forms (free and paid), and each program has its own set of rules depending on the niche.

Traffic exchange programs are helpful since they bring your ads to new frontiers which you may not have thought of conquering using your present techniques. Also, you are introduced to the opportunity of meeting other businesses and see what they have to offer. You would be able to gauge the competition between your sites, or find areas for partnerships and joint ventures. This also increases free blog traffic to your site.

Through traffic, you may also pick up how other businesses promote their goods and services, which you can use in advertising your own items. New ideas are very effective as they give you a more substantial reputation across the internet, and people would know that you have a lot to offer.

Since it is an exchange system, this program increases your web site traffic by building more exposure and enhances your image over the internet. Just like in regular businesses, your reputation matters even while online. You may even find your site listed on top lists, or recommended in chats and forums such as Yahoo Answers.

There are many different types of traffic exchange programs. Manual traffic exchange involves a person who would surf the site and click on the sites and advertisements manually. Unlike automated traffic exchange programs, manual traffic exchange tends to be more selective and niche oriented, thus you can get more targeted web site traffic.

Autosurf or automated traffic exchange programs meanwhile requires only a few clicks and the sites would then start scrolling. You get to accomplish getting more traffic faster, thus you also get blog traffic; however, you do not control the site visits and traffic is not targeted.

There's no best traffic exchange program to find, as this system is used based on your site's needs and preference, and how you plan to use them. Yahoo Answers may provide you a good list of reliable traffic exchange programs, as well as other forums related to traffic building techniques. But if you really want to focus on traffic exchange to get more web site traffic as well as blog traffic, then why not try a few traffic exchange programs from the list you can find? This can be your ticket towards becoming successful in the online business.

About the Author

I am Cliff Posey and enters the Internet marketing and website building wold 5 years ago after a successful career in radio both on the air as a air talent and program director. As radio became more corporate I saw a new opportunity to make money and be creative like when I was in radio. I started Radio Career Consultants, Love song cards and now Websites That Succeed.

Thursday, March 5, 2009

Build Great Success Online With The Right Content

by Jimmie Leonguerrero

In the Internet marketing world, content is king. It's the most important thing you need to attract visitors to your online business regardless of what you sell. When people connect to the Internet, most of them are looking for information. What kind of information you provide for them will play a huge factor in determining your success online.

It's easier in the "brick and mortar" world for businesses to attract shoppers. They simply make their stores visibly appealing and display their most attractive merchandise. In the online world, it's different. You don't have the luxury of people strolling by your website and visiting on a whim. That's why content is so, so important. It provides the information that your website visitors are seeking. If it's not good quality content, you'll attract less traffic and struggle to make sales.

Providing good content to your website visitors accomplishes two very important things:

1. It gives them what they where looking for in the first place. If you satisfy your visitors needs you'll increase their chances of them becoming a customer.

2. It grabs the attention of the search engines. The better your content is, the more visible you'll become when people search online.

What kind of content do you need? The type that is relevant to your business. Anyone can easily slap products or services on their website and call it good, but people want more than that. They want to know why this product is right for them or how this service will benefit them. They're looking for the pros as well as the cons to make their choices easier. The better you are at providing them with this desire the more traffic and sales you'll get.

How do you deliver good content? You can write informative articles or blogs about the merchandise or service you provide. You can add more pages to your website with "How To" info. You can write honest reviews of the products you promote. The more information you develop, the better off you'll be. People love big convenience stores for a reason - Everything they need is right there. If you offer your visitors a complete solution to their needs on one website, they'll have no reason to go anywhere else.

When you concentrate on developing solid content, you'll notice a nice side effect. Search Engine Optimization (SEO) becomes more natural and even becomes automatic. Why? because you are giving people what they want...what they are searching for, and that's why search engines exist in the first place. They satisfy the user's urge to find information. Search engines are evolving and becoming smarter everyday. They are improving their ability to determine what content is relevant and what isn't. By focusing on creating quality information for your visitors, you'll benefit from targeted traffic through the engines.

Don't make the mistake of developing content based only on what you like. You must always put your website visitor's needs first. You actually come last. Your website traffic and the search engines come before you do. If you try to build information on your preferences alone, you'll find it a lot harder to attract people to your business online. Remember, people are not searching for what you want, they are searching for what they want. Don't limit your content because of your preferences.

Content brings traffic. Traffic is the lifeblood of all businesses, online or off. Providing the best information to your targeted audience is the most effective way to generate consistent, long term traffic. Search engines love content too. If you give your visitors great quality content, the search engines will reward you handsomely for it. Don't let your Internet marketing business be a static one. Strive to offer your visitor's what they're looking for and you'll discover success online a lot easier.

About the Author

If you're struggling to make money online or if you don't know where to start, there is great opportunity that will show you how to build a website with the right kind of content regardless of what you sell. For more free information visit http://www.legitimatecashflow.com/reviews/sitebuildit.html and discover the right way to earn money from home.

Wednesday, March 4, 2009

What on earth do I do with these Keywords?

by Mike Seddon

Okay, so you have found your keywords. Now what?

Well, you need to know where to put them!

Here is a list of the best places to use your keywords on your web pages to give you that much need SEO boost.

Title tag

This is an extremely important tag and it certainly should include your keywords. I've lost count of how many home pages I have seen with the Title of "home page".

The title is also what appears when your page is listed by the search engines and so it needs to be compelling to the human eye as well as include your keywords for the search engines.

Ideally the title should be no more than 100 characters including spaces. Google displays unto 66 characters, Yahoo much more.

Also, get your main keyword in early in the title text. For example, on a web page aimed at offering web optimising advice to small businesses and the keyword for the page is "web optimising" I might use the following Title:

Web Optimising for Small Businesses

Alternatively if my keyword for the page is "small businesses" I might switch the Title to be:

Small Business Web Optimising

Description Tag

Some search engines check the description tag to get a good understanding of what the web page is about. So you must include your keywords in this tag. It's important to remember that your description tag is frequently the test displayed when your web page is listed by the search engines. So again it needs to be compelling for your potential visitors.

Headings

The heading tags (ie: h1, h2, etc) are considered of importance by the search engines and therefore you should include your keywords in these headings whenever you can. You should certainly make sure the main heading of the page (ie: the H1 tag) contains your keyword.

Content

The main copy of your web page should also use your keywords. However it is important to remember that the copy is there to convert your customer to do something once they have arrived at the web page. If the copy does not guide them to taking the action you want them to take then getting your customer to the page has all been for nothing. So, write the page with the purpose in mind and try to work the keywords in naturally into the content.

Incidentally some pundits state that you should include your keywords near the top of the page as this effects the rating the search engines apply to your page. I'm not sure if that is true, however if I were a visitor to your site that found you through keywords on a search engine I would find it welcoming to find those keywords early in my reading of your page.

Links

Use your keywords in any links to your page from within your own web site and ideally where you can on links from external web sites. Search engines following these links will pick up on these keywords as being relevant to your page.

Alt tag

On all your images, use the alt tag and include your keywords in the text. Obviously the text needs to be relevant to the image. Using the alt tag is important for addressing web site accessibility which is now a legal requirement in many countries. Also, search engines read this text and use it for indexing your site.

Follow the guidelines in this article on how to use keywords to optimise your web site and I'm sure you will soon see increased traffic to your site.

About the Author

Mike Seddon is the founder of KKSmarts. Their site contains many free guides including a Free Google SEO Training Course.

Tuesday, March 3, 2009

Seven Steps to Internet Marketing Success

by Matt Lawless

I am often asked what it takes to make a successful business on the Internet. Truthfully, there is no single answer: it takes dedication, patience, and practice. However, there are some common aspects to Internet marketing that every entrepreneur should be focusing on.

Before I start however, it is worth considering how Internet Marketing is not so different from the offline businesses. Did the owners companies like BP or WalMart start out with a unique idea that took the world by storm? Not a chance. They looked at the market and said "I can build a better company".

Similarly, the chances are that your core business is probably not unique - but by doing things better than your competition, you increase your market share and your business blossoms. Providing there is enough demand for your what you offer, the possibilities for the home business owner are endless.

Step 1 - Know your Customer!

You will get absolutely nowhere without identifying who your market is made up of. Who are you trying to sell to? What readership are you trying to attract? It makes no sense to even start a business without working out who your customer is in the first place. Where would you place your marketing? What would it say? You have to know the answers to these questions before you start advertising. You need to get in the mindset of your customers - try to work out what they want to hear. If you can match your advertising to the way your customer thinks, this will dramatically increase your conversion rate.

In order to track where your visitors are coming from, you will need some form of analytics. Your system may include a complete analytics package. If not then you could do worse than Google Analytics (which is free) or one of the specialist services such as Statcounter. In either case, you would be advised to set up tracking codes that then enable you to identify the source of your traffic. Once you know how your visitors found you, by establishing what they do once they reach your site (leave, sign up to a newsletter, purchase) you can identify which source of visitors are the most valuable to you.

Step 2 - Build a List

So, you've identified your target clients. Excellent! You are already ahead of 90% of your competition! Now, no matter which form of advertising you decide upon, one of your primary goals should be to build a list of clients. This is typically achieved in the form of an opt-in email address database. Why do you think all of the most successful companies do everything they can to get you to sign up to email updates from them? They know, as you will learn, that it is approximately ten times cheaper to sell to an existing contact than to obtain new contacts.

You should use your list wisely though. No-one likes being spammed. So every contact you have with your clients should be targeted to provide as much value to the client as possible whilst retaining your primary goal to move a sale forward. Research has shown that the average customer buys/accepts your offer after seeing your message 7 times. So you are going to need to leverage this list to make sure that the client buys into your offering over time.

Online Marketeers also know the benefit of Affiliate programs. These are schemes where you agree to sell a complimentary product in return for a commission from the providing company. Now even with the greatest product, your offering won't appeal to everyone you come into contact with. This does not stop you suggesting other products or services that may be of interest. This way you get to make money off people who don't buy your primary product or service.

Step 3 - Play the Numbers Game

I've been involved in sales and marketing for over 15 years, and one of the first lessons I ever learned was a simple concept of "Don't Eat your Pipeline". You may wonder what this means, but the message is simple. Sales is a game of numbers. The more interested people you get, or leads, the more sales you will get. Basic huh? But it always amazes me how many businesses fail at this level.

Selling is a funnel process. You have to start by getting your message out to as many people as possible. If you have got your marketing message right, this will result in leads, that go in the top of the funnel - and believe me you need as many of these as you can get. Some of these leads will turn into prospects. That is, those who have an interest in what you have to offer, and the means to take advantage of it. If you have a valuable product or service, you will get sales (or conversions).

Step 4 - Free is Better than Paid

This once again seems like I am stating the obvious. Why would you buy something if you can get the same thing for free? Well the difference often is time and convenience. Most people will turn to paid advertising initially to get their message out to the world, and don't get me wrong, there is absolutely an essential mix to be had where paid advertising does indeed feature. However, the web has grown up and there are so many opportunities out there to get high quality visitors without paying for every one.

You will have heard of SEO or Search Engine Optimisation, which is the art of tailoring your online presence to be successfully pickup up by the major search engines. This can be very powerful, and should be part of your strategy, but I don't want to go into this today. SEO is the subject of countless blogs and sites in their own right to do justice in a short article.

My advice would be to take advantage of what is collectively known as Web 2.0 resources. These are sites that are specifically set up to connect people and ideas. You should look at writing and maintaining your own blog which gives you all the opportunity in the world to put your thoughts and ideas across to your clients. Social Networking sites such as MySpace, Facebook and Twitter are fantastic for gathering interested clients as they are read by 100s of millions of people every day. This ranks the sites highly with the search engines, increasing your chance of getting free hits to your site. I will be posting future articles dedicated to Web 2.0 as this area is rapidly growing and will become increasingly important to your online success.

Step 5 - Test everything!

How do you know which marketing activities are proving valuable? The answer? Check! Unless you constantly are using reports to assess the effectiveness of your activities, how will you know what to reproduce and what to drop? This is where you need to introduce the concept of split-testing.

Split-testing refers to when you test two variations of something to identify which works best. This could be two similar advertising campaigns where the specific wording is slightly different, or perhaps the page you point your visitors at (landing page) to see how each affects the conversion rate.

By working out over time what is effective, you know where to spend your time and money continuing to further refining the process.

Step 6 - Have Something to Sell!!!

Sounds obvious eh? Of course you have something to sell! I am continually astounded at people who sign up to Internet Marketing schemes whose whole purpose is just to get more people involved. Where is the product? Where is the value you are providing to your client?

Without value, those leads you sweated over getting earlier will drift away as there is nothing to keep their attention. Whatever you are offering, make sure that there is always something valuable for them to buy into, and that there is an upgrade path for further sales as your relationship with your client develops.

Step 7 - Don't Stop!

Very rarely will you hit on anything that delivers huge profits without having to work for it. Even if you have a fantastic product, with amazing profits, you will sell nothing without continued marketing effort. This is imperative to a sustainable business. The more you put into the business, the more you will get out of it.

If something doesn't work and ends up costing you time and/or money what should you do? Give up? Absolutely NOT! Change what you are doing? Possibly (so long as you know what was wrong and where to start fixing it). You may find however that you are doing the right things and you just need time to convince your leads that you are in it for the long term. Remember - most customers will need 7 attempts to get them to buy from you. You can't do this if you don't allow enough time for the process to complete.

About the Author

Matt Lawless is an Internet Entrepreneur based in the UK. With 15 years sales and marketing experience, his passion is helping anyone excel online. Gor more information go to http://www.mattlawless.com . Follow him on Twitter: http://twitter.com/mattlawless

Monday, March 2, 2009

How to Change Your Web Host

by Catherine Smith

You may find that you would like to change your web host. This could be for many reasons. You may find that your current host does not fulfill your bandwidth or disk space requirements, or perhaps you have experienced bad customer service, or maybe you have heard great things about another web hosting company and want to try them out. Some people prefer to stick with a hosting company that they are dissatisfied with due to the difficulties of switching host. The good news is that it does not have to be hard to switch web hosts and you should definitely consider it, if you are not happy with your current service.

Remember not to shut down your old account straight away. You will need to make sure your website stays up and running whilst you choose your new hosting company and set up your new account. Take time when choosing the best host for you. You need to ensure that the host you choose provides you with what the old one could not. You should also ensure that it is easy to upgrade should your hosting needs change in the future. It is a good idea to read reviews on various companies to get a good idea of what they offer.

Once you have paid for and set up your new web hosting account, you will need to download your old account files and upload them to your new host. This is an easy task, which you can do by simply using the FTP client of the host company. Just use your old host's FTP to transfer the files to your desktop and then use your new host's FTP to upload the files to your new provider. Make sure you keep your old hosting account active throughout this stage and stay open to communication by using the same active email address for both companies.

The next step is to ensure that your website is functioning and that all the links still work. You can then change your domain name servers. You can obtain your domain server from your new web host, once you are registered. You may also be able to contact your domain name registrar and they can transfer it for you.

The new domain name server will take around 24-48 hours to set up and be fully functional. In the meantime your old web host is responsible for the website. After your complete website and domain name server has been moved to the new host you can finally cancel your old hosting account and start enjoying your new one.

About the Author

To find out more about changing your web hosting check out the info at, http://blogonhosting.com/ you can read reviews and find out how to ensure you get the best hosting for your business.