Friday, January 30, 2009

So Many Affiliate Programs! Which One Do I Choose?

by Faith

Ask questions first before you join an affiliate program. Do a little research about the choices of program that you intend to join into. Get some answers because they will be the deciding point of what you will be achieving later on.

Will it cost you anything to join? Most affiliate programs being offered today are absolutely free of charge. So why settle for those that charge you some dollars before joining.

When do they issue the commission checks? Every program is different. Some issue their checks once a month, every quarter, etc. Select the one that is suited to your payment time choice. Many affiliate programs are setting a minimum earned commission amount that an affiliate must meet or exceed in order for their checks to be issued.

What is the hit per sale ratio? This is the average number of hits to a banner or text link it takes to generate a sale based on all affiliate statistics. This factor is extremely important because this will tell you how much traffic you must generate before you can earn a commission from the sale.

How are referrals from an affiliate's site tracked and for how long do they remain in the system? You need to be confident on the program enough to track those people you refer from your site. This is the only way that you can credit for a sale. The period of time that those people stay in the system is also important. This is because some visitors do not buy initially but may want to return later to make the purchase. Know if you will still get credit for the sale if it is done some months from a certain day.

What are the kinds of affiliate stats available? Your choice of affiliate program should be capable of offering detailed stats. They should be available online anytime you decide to check them out. Constantly checking your individual stats is important to know how many impressions, hits and sales are already generated from your site. Impressions are the number of times the banner or text link was viewed by a visitor of your site. A hit is the one clicking on the banner or text links.

Does the affiliate program also pay for the hits and impressions besides the commissions on sales? It is important that impressions and hits are also paid, as this will add to the earnings you get from the sales commission. This is especially important if the program you are in offers low sales to be able to hit ratio.

Who is the online retailer? Find out whom you are doing business with to know if it is really a solid company. Know the products they are selling and the average amount they are achieving. The more you know about the retailer offering you the affiliate program, the easier it will be for you to know if that program is really for you and your site.

Is the affiliate a one tier or two tier program? A single tier program pays you only for the business you yourself have generated. A two tier program pays you for the business, plus it also pays you a commission on the on the sales generated by any affiliate you sponsor in your program. Some two-tier programs are even paying small fees on each new affiliate you sponsor. More like a recruitment fee.

Lastly, what is the amount of commission paid? 5% - 20% is the commission paid by most programs. .01% - .05% is the amount paid for each hit. If you find a program that also pays for impressions, the amount paid is not much at all. As you can see from the figures, you will now understand why the average sales amount and hit to sale ratio is important.

These are just some of the questions that needed answering first before you enter into an affiliate program. You should be familiar with the many important aspects that your chosen program should have before incorporating them into your website. Try to ask your affiliate program choices these questions. These can help you select the right program for you site from among the many available.

About the Author

Learn how to make money online Click Here!

Wednesday, January 28, 2009

Flash or No Flash

by Ben McMaster

What to choose? The easiest way to come to an end with that predicament is outlining what you want your website to deliver and then outlining the pros and cons of both Flash and HTML websites.

Flash Websites

Advantages:

No Design Limitation

Ever since the advent of web design, designers have been waiting for a miracle technology using which they would not have to worry about browser compatibility, tables, divs, layers, absolute/relative placement of objects and place their design elements anywhere on the screen.

You can embed any font of your choice without having to worry about the fonts the visitor has on his machine. No need to convert them to images anymore.

You can integrate any file format into your website, e.g. jpeg, gif, png, tif, vector files, mp3, wav, mpeg, avi etc.

Expandable/Contractible Design

The size of the display will adjust according to the browser window. This would become more evident when more users will access websites from cell phones, PDAs, car displays or any medium other than the desktop computers.

Interactivity

Flash gives great interactivity options for a more eye-catching multimedia experience. It allows you to add sound, i.e. speech or music, digital videos, 3d animations which allow you to demonstrate products and services in a more exciting manner. Including digital videos or 3d animations using flash permits more accessibility as compared to Media Player, Real Player and QuickTime.

Preloading

You can preload the whole flash website while making coffee and view the website without having to reload/refresh the page every time you want to see a new page.

Disadvantages:

Longer download time

Flash websites may take longer to download on the client browser as they are heavier than HTML/CSS websites. It can be frustrating for those who just need to get contact information off of the website while have low internet connection speed.

Plugin Download

Running a flash website on your browser requires you to download the latest flash player and with a lot of networks not allowing downloads on their user's computers.

Search Engine Access

Search Engines cannot access the content within flash animations, therefore making it hard for flash websites to get indexed by Search Engines.

Printing website content

It's easier to print content from html websites, if the crucial content in your flash website is animated, it would be nearly impossible for the user to print it for later use.

HTML/CSS Websites:

Advantages:

Search Engine Friendly

Search engines were originally built to index and list text-rich HTML documents, therefore this is the most search engine friendly document type available thus far.

Cost Effectiveness

HTML websites are more cost effective as compared to flash websites. Designing and updating a website in HTML takes far less time and cost than Flash websites.

Low Maintenance

HTML/CSS websites require minimal maintenance. If you need to change the website layout, you can do so by simply editing the CSS without having to touch the content of the website, while on the other hand in Flash the whole website would have to be republished.

Disadvantages:

Design Limitation

You may not be able to blow away the visitor with the animated, interactive design of your website.

Browser compatibility

There are browsers such as Mozilla Firefox, Internet Explorer, Netscape Navigator, Safari, Opera etc. A lot of people use different versions of these browsers with all of them supporting different features. Designers have to put in extra effort to make the website appear same in all browsers. This might often mean rewriting code to make it appear the same in all browsers.

With that being said, we must add that with the technology changing at the split of a second, Flash too will change. CSS and HTML have reached the peak and they still cannot do things that Flash can.

We, along with a lot of other web design professionals foresee the content in flash websites becoming more search engine friendly in the future, till then, if you're looking for an interactivity rich impressive website, go for Flash and if you need a search engine friendly website, use HTML/CSS.

Flash often allow features that will enable your visitors to interact with the various applications on your website such as games, which of course will be, bring more visitors. In most cases, all browsers support flash so you will not have to worry if your website design is compatible. Every item created in flash will look exactly the same on all browsers.

About the Author

About the Author:
Design Box is full-service advertising agency specializing in Branding, Interactive, and Print services. For more information, visit Design Box under Flash Website Kuwait , Kuwait Website Design and Multimedia Presentation Kuwait.

Monday, January 26, 2009

The Secrets of Developing Search Engine Friendly Meta Tags for Website

by Susant Sahoo

Sometimes you might be wondering how some of the websites are sky rocketing to the top of search engine result pages. If you carefully notice these websites they have properly developed Meta elements in the source pages which search engines consider to be most important while ranking a webpage. Meta tags are the information stored in the source code of the webpage. They are generally invisible to the human visitors and meant for the search engine browsers. Of course, they are not the guaranteed way getting high ranking in search engines. But, at least, they have got some effect along with other optimizing procedures.

Title Tags:

Title tags are not exactly on of the Meta tags. But they are discussed as most important element of the source code. Whatever text you are putting in your title tag will appear in the reverse bar of the webpage when a visitor visits it. Browsers like 'internet explorer' display their own name along with the title of the page.

Title is one of the most important elements considered by the search engines while ranking a page. Title is the first part where the search engine browser looks for a particular search term when used to search. Major search engines use the title for the listing in the result pages and titles are the links through which a visitor can land on the respective pages.

Search engines decide the ranking of the pages judging the presence of keyword. It is better if you are developing the title with targeted keyword of the page. Make it a relevant and powerful title.

Description Tag:

Description tag allows a brief description of the page in the page source. It is the part that appears as the small information about the content of the page in the search engine result pages. Not all search engines give importance to description tag and some partially consider this. However, it can be used as some of the search engines still take them into account while ranking a page. Description tag is also developed with the most important keywords of the page.

Meta keyword tag:

Meta keyword tags are mostly additional text for the page to be added for the keywords. The keyword tags reinforce the most important terms of your page to the search engines. They also support the pages for the synonyms of the keywords that you may not have used in the text itself. You can use up to 25 keywords or keyword phrases in the keyword tag separated by commas.

Meta Robot tags:

By default, all of the pages are indexed by search engines. But, in case you don't want any of your pages not to be visited by search engines, you can use robot tag. It prevents the search engine crawler to visit a page. Most of the search engines support Meta robot tag.

There are some other kinds of Meta tags. Most of them are ignored by major search engines. Basically, they are used by some specialized search engines. Many webmasters were found manipulating Meta tags to spam and fool the search engines. Hence, the search engines have grown smart to ignore the Meta tags. But still the tags bear much more importance and play a crucial role in the high ranking of a website.

About the Author

Susanta is the webmaster of SEO-content writer, a site that offers affordable SEO content writing options to many webmasters seeking quality and keyword rich content. Log on to www.seo-contentwriter.com to purchase your suitable SEO content writing packages.

Friday, January 23, 2009

Useful Tips for Creating Web Banners

by Didier

1. Find out an eye-catching punch-line for the banner. Spending a lot of time in creating a catchy phrase is not a waste of time, a phrase that will arouse the interest of the visitors and force them to click on the banner. The punch line need not be a big one, a small phrase with a few words and visually appealing with correct usage of colors and fonts will do the trick.

2. A good banner has an excellent copy. So spending ample time to think about what would interest the surfer becomes essential. Make the copy short and simple. The text must be informative and practical and must support the banner punch line. It should make the viewer curious or bringing out a smile. The copy might end with the same catchy phrase as on the website unless the banner punch line is the same.

3. See that the banners contain relevant contents. Ensure that the images displayed in the banners are relevant to the products or the service offered in the web site. A pretty young girl in a glamorous outfit might attract the attention of male viewers, but if the site sells electronic goods, the visitor will definitely leave the sight before making a purchase, thus ending up with high -click through and very low sales.

4. Including logo and website URL in banners is advisable if the ad campaign is a brand building exercise. For other types of banners, the two might be added, but confirm that they do not dilute the banner punch line or the copy. In these cases the logo and the URL together are better displayed either on the right or left side of the banner with the logo made small and the URL in a very small font size.

5. It has been shown that the best call to action on a web banner is the magic phrase 'Click here' the presence of which increases the click-through rate. This magic phrase should be exhibited for a long time, say 2-3 seconds, that too in the last frame of an animated banner. The phrase 'click here' itself could be animated by making it to blink or change color.

6. Keep the size of the banner file to a minimum. As the banner is usually displayed at the top of the web page, it should load before the navigator can get a chance to scroll down grabbing immediately. If the file size is decreased it will lead to trade-offs in animation and the number of colors used in animated GIF banners. Size of the Banner file depends on various factors such as the length of the animation- in case of Flash, the amount of animation, physical size of the banner etc.

7. Ensure that the banners have a professional look. A professional looking banner has its images very clear, not blurred or pixilated and the line art is very sharp. Also ascertain that the banner displayed has the same height and width values as their original size. For example, if a banner of the size 468x60 pixels is displayed at larger or smaller dimensions (even if the width: height ratio is kept the same), it leads to pixilation.

About the Author

Didier is author of Useful Tips for Creating Web Banners. He is an expert writer and given contribution on various topic. To find out more on Web banner Design Web banner designers. and

Wednesday, January 21, 2009

Is affiliate marketing saturated?

by Richard Woolmer

Affiliate marketing has developed rapidly since its commencement. A few years ago it was the best new thing. It was very easy to get on to the top of search engine results with few techniques and we can also say that it was effortless to get on the first page for Google AdWords. When Google changed its algorithm for AdWords and for the search engine result pages, most of us lost a lot. To achieve back the first page status on Google, thousands of affiliates started working from the scratch. The point to be noted here is that it was easy to attract visitors to your site, and thereby advertising your products to significant number of buyers. But, it is not the same now-a-days. But does this mean affiliate marketing is dying? Certainly not!

However, it is evident that it is a tougher game these days. One thing we need to recognize is that the internet is growing rapidly and more and more people are getting connected to it day by day opening enormous opportunities for online market place for different products and services. The opportunities are open to everybody and if you want to make your mark, you have to work hard to get people to click on your links and buy your products or services.

Due to this vast expansion of online market place, the potential buyers became bright and smart about online buying. Now, they research before buying and hunt for better products for cheaper rates. To reach to these potential buyers first with the cheaper and better product is a matter of hard work and thorough research. Answer their questions before they ask you and relieve them from their research and hard work. Then it is more possible that they pay attention to your site. That is why "reviews" for your product is very important. The pages with review-style landing attract more traffic. The buyers want to hear their voice. It tells the pros and cons about all of them, ranks them by distinctiveness and gives them an overall rating. The reviews help to hold the visitor at this page and prompt them to act.

By going through all this, we can say that affiliate marketing is not over saturated and it is certainly not dead at all. The potential online buyers are rapidly growing day by day. We just have to be better than the rest to mark our existence. We have to work hard continuously and a bit more professional when marketing. If we can keep our honest and hard work alive, affiliate marketing will never be called dead!

About the Author

Interested in learning more? Profit Lance is packed full of tips and tricks to help you get started right away.

Monday, January 19, 2009

Blog Topics Are An Important Part Of a Successful Blog!

by Sunny Walia

You must also keep the interests of your readers in mind when writing. After all, if you want a successful blog, you have to depend on the readers to show up often. To keep your blog as fresh as possible, consider using these five ways to find winning ideas for your blog topics.

Research

Smart bloggers know that each day there are popular search terms listed on large search sites. Bloggers can use these search terms to help them get more traffic to their blogs. Each day a blogger can look at these popular search terms and creating posts using them. If the blogger is lucky, they will increase their traffic due to more people looking for that term. By researching the topics that are hot with readers each day, bloggers can create things specifically for the readers. Doing research may take a little time and you might never be writing about what you want to write about, but you will likely have more traffic than ever.

Use the News

The news is a great place to gather topic information for your blog. News teams research and investigate for hours to gather their topics. By using similar topics, you can skip all of the hard research work and still be a success. Never use their ideas exactly, just take them and use them to develop your own. For instance, if there is a major political issue going on in the news, consider creating a post about what you think about it. You don't have to use the news story, just the topic idea along with your own words.

Ask Around

If you have been blogging a while you might have began to hit low points where you really have no more topic ideas left. Some writers call this "writer's block" while others just see it as a small hurdle to be surpassed. When you have come to this difficult point, the best thing to do is ask around. Talk to interesting people you know. You can ask them what topics they find most interesting at the time. If you would rather be a little more subtle, simply bounce a few topics off of them to see which ones they respond strongly to. Use the topics that they respond strongly to in order to gather ideas for posts.

Follow the Lead of Others

When you are looking for great blog topics, consider visiting popular blogs to see what they are talking about. Don't steal their ideas, but use the visit to stir up great ideas of your own. Sometimes when you see others working at their highest potential it can spark new potential in yourself. You can see which topics get the best response for their blog and decide if you could get the same response with a similar topic.

Sleep On It

Go to sleep each night with a clear head. In the morning, before you even open your eyes, target the first thing on your mind. Write it down immediately so you don't quickly forget. Then use these things to develop interesting blog topics. You would be shocked at how inspiring our first thoughts can be. They are so interesting because they are not clouded with any outside stressors from reality. They are simple thoughts typically that can be used successfully on a blog.

These five ways to find winning blog topics are proven to be among the best. Be sure that you pay attention to which topics get the best response on your blog so you will know which ones are most effective. Use all or some of these tips to help you get on your way to better blog topics right away!

About the Author

For more useful tips & hints, please browse for more information at our website:- www.blog-link-generator.com www.instant-blog-and-ping.com

Friday, January 16, 2009

Five Ways to Leverage Your Web Investment

by Lauren Hobson

If you're like most small businesses, your web site is an investment. And like most investments, you'd like to see a nice return on that investment over time. But unlike other investments, your web site doesn't gain any value if it just sits there untouched - you have to maintain it and re-invest in it from time to time in order for it to grow in value and produce big returns for your business.

So if your web site isn't currently getting the results you'd like, here are five ways to leverage your web investment to help your site raise its rankings, convert more customers, and boost your bottom line!

1. Redesign if it's time. Let's face it, web technology changes constantly, but small businesses often launch their web sites (with a giant sigh of relief) and then forget about them. If your site hasn't been updated in more than a year or so, it's probably time to bring it up to current standards.

Upgrading to "current standards" involves more than just updating the HTML code and CSS styles. It also means adding the standard web functionality that today's users expect when they visit a web site. Common technology like blogs, video, web widgets, mobile applications, geo-tagging, podcasts, and sophisticated drop-down navigation systems are just some of the features that differentiate today's updated, progressive web sites from their outdated counterparts.

2. Optimize for the search engines. It probably goes without saying, but I'll say it anyway. A non-optimized web site simply cannot compete with the millions and millions of other sites on the web - many of which have already been optimized.

Your web site is one of the most important marketing tools that your small business has, but if customers and prospects cannot find it, you are missing out on the traffic, new leads, and additional sales that an optimized site can produce.

At the very least, make sure your site correctly uses meta data, heading tags, and link anchor text. You can also build up your inbound links by taking advantage of industry directories, your Chamber of Commerce, and business-related organizations that allow you to add your link to their web sites. Also, you should always create unique, optimized landing pages for your email campaigns, advertisements, or pay-per-click campaigns to help boost your search engine placements, as well as maximize the potential of converting your web visitors into paying customers.

3. Fix your navigation. To have a well-organized, usable web site you must have an easy-to-use navigation system that allows users to quickly find the information they are looking for. Make sure that your site's navigation system is consistent on all your web pages, and that information is never buried more than 2 or 3 clicks deep anywhere on the site.

Consider implementing a menu with mouse-over drop downs or sub categories that are visible without having to click, so users can see their choices without wasting clicks to unrelated pages. The faster users can find exactly what they are looking for, the faster they can convert into new customers.

4. Get Blogging. If you don't already have a blog on your site, get one, and update it on a regular basis. This will boost your site's search engine rankings, help build trust with your web visitors, and increase user loyalty and return visits to your site.

Recent reports show that almost half of all North American companies already have a blog, and this probably includes your competitors. Blogging has really become quite mainstream, and it's a great way to reach your target audience while improving search engine positions, increasing traffic to your site, and improving customer engagement and participation.

5. Be a trusted resource for customers. If your web site is little more than an online "brochure," consider adding some features that visitors will really appreciate. How-to articles, web widgets, a newsletter archive, feedback forms, free downloads, and RSS feeds of useful resources are all examples of web features that users love.

When you reward web visitors with features that are useful and provide value, you are establishing yourself as an expert who cares about helping them solve their problems. And isn't that what customers are really looking for? They don't care so much about your company or how long you have been in business, they care about solving their own problems! (Marketing 101.) So use your web site to demonstrate that you are more interested in providing visitors with value than tooting your own horn, and you will be rewarded with motivated, interested customers who already trust you and are ready to buy!

About the Author

Lauren Hobson, President of Five Sparrows, LLC, has more than 15 years of experience in small business technology writing, marketing, and web site design and development. Five Sparrows provides high-quality, professional website and marketing services to small businesses and non-profits at affordable prices, giving clients access to customized services that meet both their needs and their budgets.

Wednesday, January 14, 2009

Commenting on Blogs has Many Benefits

by Matt Hayden

If you have a blog, you want traffic. And one of the best ways to generate it is to comment on other blogs, particularly those in your niche.

The benefits are manifold:

Firstly, if the blog you comment on is a dofollow blog, then you will get some search engine juice from the comment.

One way to find these blogs is to Google for them. You just have to include the word "dofollow" and any other keyword or phrase you choose. You're bound to find a few of them this way. A search for "dofollow blogs list" will return many results, too.

You can also search for blogs with the CommentLuv plugin. Not every one of these blogs has dofollow installed, but quite a few of them do. Find 10 of these blogs, and maybe 3 or 4 will be dofollow.

You should also look for blogs with the Top Commentator plugin. If you become a top commentator - and often all you need to do is to post just one comment - you end up getting a dofollow link that is usually sitewide. That is, it appears on every page of the website, not just the particular post you commented on. It's like getting a permalink in the blog panel - except that it's not permanent, since it usually lasts for a month or some other finite period.

If you accumulate a list of these blogs and comment on them from time to time, you will certainly improve your traffic from search engines over the long term.

Alternatively, you can just not worry about dofollow and top commentator blogs. Simply search for blogs in your niche and comment on those. Since the above mentioned plugins are increasingly popular, the law of averages means that you will eventually encounter some anyway.

It also looks good to Google if you comment on both dofollow and nofollow blogs. If you only ever made dofollow comments, and hundreds of them in a very short period of time, Google might frown on you. There's a chance you may be marked as a spammer and penalized in some way, so it's always best to build links naturally, and in a varied, gradual way.

Regardless of the SEO benefits that commenting gives, it's still worth doing because it gets the attention of the owners of the blogs you comment on. Unless they have hundreds of comments every day, most bloggers read all their comments and look at the blogs of the commenters.

This is why writing really good, thoughtful comments is crucial. This will make them notice you in the first place, and then look at your blog. If they like your comments, and also what's on your blog, then they are more likely to link to you at some stage, either as a link back in a post, or by putting a permalink in the side panel.

Remember also that a high percentage of blog readers are bloggers themselves. So you might get a link back from one of them, too.

One final tip: Keep a record of all your comments. If you rewrite these substantially and expand upon them they will become unique content. Post these to your blog and you will draw still more targeted traffic to it!

About the Author

Matt Hayden is a webmaster and blogger in Sydney, Australia who writes about internet marketing.

Tuesday, January 13, 2009

Changing posting amounts

Guys,

There has been a definite change in the quality of articles that I am finding for posting here. There are lots and lots and lots of articles, but about 95% of them aren't worth looking at. Because of that, my reserve stash has declined to the point that I'm going to have to move from posting an article each day, to posting three times a week.

I am hoping that the 3x/week won't be a permanent thing, and soon I can go back to the regularly scheduled post a day. This new schedule will start today, so the next article posted to the blog should be tomorrow.

Sorry about that!

Monday, January 12, 2009

Significant Information to Advance Your Website Design

by san007

Everyone knows the importance of having a website. For any business to flourish, it has to have a strong web presence on the internet. And just having an amateurish website design wouldn't do! Your website design has to be such that it captures visitors' attention and make them stay longer.

Here are some important tips by which you can improve your website design and make it even better in its pursuit to complement your business objectives:

In spite of the internet revolution, not everyone has access to fast internet connection. Many people still use the dial-up modems to connect to the internet. Therefore your website should cater to those with slow connections as well. The pages of your website should load faster. Avoid using banners and images that take eternity to load. Instead use relevant images that have been optimized appropriately. If your website doesn't load in maximum 15 seconds, there is no reason why visitors will stay and wait. For more resource you can visit at www.web-audios-plus.com

When you make your web pages load quickly, it gives an impression that you value your visitors' time. Don't keep them waiting for too long. If at all you cannot avoid your website from loading slowly, request your visitors to wait rather than making them stare at a blank screen.

If you need to include music or other sound effects on your website, at least provide your visitors an option to turn it on and off as per their preferences. This is because many people don't want to listen to music as they surf and might as well leave if they are made to. Providing them with an option to turn it off will make your website a favorite with all.

The text size of your web page is another important factor that affects your website design. Make sure it is large enough so that visitors can read it easily and at the same time not too large so as to give an amateurish appearance to your website. Also, the background color should be in contrast to the text color so that it doesn't obscure anything.

The choice of colors for your website is a critical point. It's always advisable to stick to web safe colors and use a white on black or black on white combination for text colors. You can also visit at www.instant-website-security.com

All the links on your website should be clearly identified and point towards the right destination. Organize all the hyperlinks on different pages of your website so that your visitors can navigate through the site with ease.

Using Flash to create drop down menus for a website is a hot trend nowadays. Using Flash along with Macromedia's Fireworks and Dreamweaver can help your create professional looking website designs in less than a day. However, make sure your visitors are able to figure out how the Flash menus work.

Your website should be compatible on all the major browsers like Internet Explorer, Firefox, Opera etc. this is because your website should be functional and accessible to users across the world using a variety of browsers.

About the Author

www.great-links-toyour-website.com www.master-web-graphics.com

Friday, January 9, 2009

Link Building: Building Strategic Relationship

by Tripti Pandey

In Link building, the weight of strategic relationship can't be denied. Relationship building is the way through which you can widen your website's reach. When other sites link to your website they are in a sense, endorsing your website. The strength of building a large network of website that backlinks to your site can determine your online success. There is ample of evidence that shows the significance of strategic relationship for any link building campaign accomplishment. Quality link building goes beyond just being referred by the website which is relevant to your site. It is more about cultivating strategic relationships with other sites who intend to display your links as "organic".

Right Way to Start Building Good Relationships- "A good start is a half done". The authentic meaning of this proverb is having a good start always produces a great outcome. So if you are going to start relationship marketing, make sure to have a good start. Following a chronological approach is always better and Link Building campaign needs to follow these given approach step by step:

  • Research for relevant websites- Choosing potential link partner is the foremost step of a link building campaign. It can be done through a search for the websites working in the same area. It requires comprehensive research of sites in major search engines with most relevant keywords.

  • Note: Be cautious about the website's interest in link partnership and its content quality. There should always be a resource page or a link partner's page.

  • Make a list of thematic sites- Prepare a list of websites interested in link partnership on the basis of research. To make it more expedient in use, you may sort the list either by geographical region or by page rank.

  • Note: Focus on collecting good resources rather than large.

  • Send emails of link building proposal- Prepare an email template for sending link building request. This is the most decisive step of a link building campaign. While writing emails for link building request, you should keep few points in mind.

    • Be assured that you have visited their website. In your email, put a line about their website.
    • Be delicate. It should be a personal request and should not look like coming from an automated program or software.
    • Offer them something of value, remember to point out what's in it for them.
    • Add a line to explain the importance of link partnership.

    Note: Never send link building request number of times, to a single email ID, as it can irritate the receiver.

  • Follow up- Follow up is required at weekly interval to check the persistence of links.

    Note: While doing follow up if you are not getting your links; don't be agitated as it can mess up your relationship with the partner. Better ask him/her to add link again. Don't forget to mention the mutual link partnership agreement signed before.


Brand Reputations in Relationship Building- Do you ever think when you commend any brand to your customer; it directly reflects your brand reputation? Suppose someone has requested you to recommend his/her brand you are not aware of. Do you recommend that brand? Never. But if you have taken service from any brand and you feel good about it- you will definitely recommend the name to any of your friend who has a need of the same service. Likely is the case with link building where you need to focus on the quality of links you are going to recommend in order to build relationship.

In Link Building, strategic relationship shows how successful your link campaign is launched. And both partners can take the benefit of link building throughout the strategic relationship.

About the Author

Link popularity matters deliver Link building services to help organizations achieve their online marketing goals .It provides quality link building to attract relevant traffic and increase link popularity. Contact us to buy one way text links.

Thursday, January 8, 2009

List building: Element of a Successful Blog

by Ajay Kumar

As you're no doubt aware, subscribers are an essential element of a successful blog. They read more, comment more and return to your blog more than more passive visitors do. This means that blogs are excellent vehicles for list building.

Many people are now bogging in an attempt to develop a following and create a steady source of income for themselves. If you are not using efficient list building strategies to get the kind of internet traffic you need, let me give you three tips to get you started.

Do you have a subscriber box at the top on your blog? Where is it located? Is it in a place where everyone can access it easily? Make sure that there is no barrier to them signing up.

If you want to build your subscriber list, you have to think in terms of list building. There is no shortcut to solid marketing principles to bring in the dedicated readers.

Set up a special offer to your readers to get them to subscribe. You may offer them a free book or a program to get them into your opt-in list. Whether you display a banner or text based ad, establish your offer prominently on the page.

Make sure that you display your ads and links prominently in order to gain advantage of you current audience's interest in what you have to say. Offer people an incentive to sign up for your list and even tell a friend about you.

Even if you don't have a full fledged website, you should have an offer page for signups. This squeeze page should be dedicated to list building. I can't emphasize this too often.

Create a banner ad and place it on your blog to advertise your squeeze page. Set up a separate auto responder monitor your list building squeeze page results.

Prominently display your offer when guest bogging as well as linking to other bloggers. If you can get other bloggers to place your banner on their blogs, you'll be able to do the same for them.

If you go this route be sure to test out different banner ads to see which ones generate the highest response for you. Remembers this... testing and tracking of your results is everything online, it's the only way of knowing what truly works.

You can offer several bloggers an opportunity to join venture with you on an ad that features all of you blogs. This vertical group ad would be featured on all your blogs and websites. The list building potential is enormous dependent on the number of links participants. You could have a rotating system which would randomly display each participant. Think about it.

Another way to create a co-op vertical banner is to create a form that outputs names and links in a vertical format using action script and flash or JavaScript.

You can enhance your list building by offering an RSS feed. Another way that many successful bloggers build their lists. The RSS feed will allow more people to access your blog conveniently.

Focusing on list building is a great idea but it pays to remember what your goal is. You're trying to get more traffic to your page in order to achieve a goal. If you can get a link from another site that will give you more traffic to your site then it's a good link. If you're trying to get your search engine rankings up to the top of your niche list then you'll need to secure links with top ranked bloggers.

About the Author

www.craigs-list-profits.com

www.37-list-building-secrets.com

Wednesday, January 7, 2009

Develop a Color Scheme for Your Web Designing

by rahul

There are many web design tutorials that cover Web color in detailed scientific terms. However, for our objectives, let's briefly discuss Web color and how it will be used in the Web portfolio. You will need to develop a color scheme for your Web portfolio pages. This means that you will designate colors for your page background, the type used on the page and any other static elements that reside in the page. There are two types of color that can be used in Web graphics. The colors can be associated with the Web graphic file formats we just mentioned: GIF and JPG. GIF

GIF files use index color. Index color consists of 216 common colors found on all computer monitors and within all Web browsers. These common colors reside in a Web palette. For more details go to: www.automatic-content.com The Web palette of colors is available in Macromedia Fireworks and Adobe Photoshop so they can be used in design of Web screens without variance of color when the pages are on the Internet. Also, the Web palette is the standard color palette in Macromedia Dream weaver and Macromedia Flash. This allows us to achieve consistent color across Web applications and Web browsers.

JPG files use red, green, and blue (RGB) for graphical color. RGB color is also known as full color. Full color items include bitmap graphics or photographs. We want to utilize photographs as much as we can within a Web portfolio to add to the visual rhetoric and the narrative that we are trying to present. Extensive use of photographs, especially their manipulation in programs such as Adobe Photoshop, requires a brief description of the RGB color model. RGB color is known as additive color because of all colors, red green, and blue were added together at their full intensity that would create pure white. The mixtures of the relative strengths of these colors, "create the millions of colors computer monitors can show" (Kimball, 2003, p. 95). The strength of these colors is set in from zero to 255 with zero being the least intensity and 255 being the highest intensity. When red, green and blue are combined at zero intensity the result is black. At full strength, high intensity, where the values are set at 255, 255, 255, the result is pure white. To remember this, here is a simple metaphor. Think of the red, green, and blue as light switches. Each light switch using a slider has a range of zero to 255. When all the white switches are set at zero the room is dark. What all the light switches are set to 255, the room is lit at full intensity. Once you begin to use image-editing applications such as Adobe Photoshop and Macromedia fireworks, you begin to explore computer color within your graphics and photographs. When discussing color usage, full color or RGB color is present in photographic JPG files and other created artwork. Full color images should not be saved as GIF files because of the limited number of colors. By having limited colors, the full color image will represent the true colors using the existing Web palette of 216 colors.

This creates a poor, dithered, and ugly image. That is why it is very important to use the right file format for each specific graphic. When converting print images to the Web, it's important that you do not use the CMYK color model for anything including graphics. The CMYK model is not a monitor friendly color space. The CMYK graphics cannot be seen in CMYK on the Internet. They can only be represented by the RGB color model or the Web safe (indexed) color model. Here are the rules for Web color: For Page backgrounds use the Web safe palette (Web 216 palette) in all computer graphics, multimedia, and Web development applications. Now, let's discuss Web page and graphic size. Size

Web pages are measured in pixels. Pixels are the unit of measurement for the screen. A Web page can literally be any size. The default Web page sizes provided in Web friendly applications and listed earlier are a great place to start. For help visit: www.javascript-magic.com you will probably use a smaller, custom size for pop-up windows. The Web page size you choose is up to you. Remember to use actual space for the Web page effectively so that the content is in the proper proximity to the user's navigation patterns. Web page size affects the way users move around the Web pages and the Web portfolio site. One rule: Pick a size for all main screens and stick to it.

Consistency in page size r should be used on each level of the Web portfolio design flowchart. You will need to understand size in the image editing application when you develop screens and Web graphics. We must keep our graphics within the page size guidelines otherwise they will over extend the Web browser and the user will need to scroll to see them. That is not a good thing and will definitely turn off the user. When you are looking at Web screens and graphics in an image editing application such as Macromedia Fireworks or Adobe Photoshop, you can see the exact size the image will occupy on a monitor when the view is set to 100 percent.

This means that you can get an accurate indication of how a page will look before going through the process of making it an HTML Web page. This helps with design and production. It helps eliminate guess work when developing pages. Size also depends on resolution.

About the Author

www.magic-mini-site.com

www.video-web-wizards.com

Tuesday, January 6, 2009

Getting the Most From Home Based Affiliate Marketing

by Alexander Gorbachev

Home based affiliate marketing is nothing new on the internet. However, it sure is something that many come and go after. When you are looking to start your own website or blog and add some home based affiliate marketing links to it, there are some things that you should know. Home based affiliate marketing is not for everyone. It is not for anyone that is looking to make money fast, nor is it for the impatient. You have to have two things in order to be successful with home based affiliate marketing, and those two things are patience, and determination. When you put those two together, there is no stopping you or what you can do with your home based affiliate marketing business.

Home based affiliate marketing can be done a few ways; it can be done through email, newsletters, websites, or blogs. By using any of these things, you can be successful if you are marketing to the right audience. Finding your readership, and catching them with good content is what it is all about. To do so, you need to know where they go and what they look for. Try starting with message boards to begin with. However, use some patience and do not come off as the newbie know it all. Take some time and peak others interest. Add the link to your website or blog in your signature line at the message board that you are visiting, and most importantly, make sure that the message board is relevant to your market. If you have a website that pertains to a market that has to do with gardening, you will not want to be visiting a message board that is all about pregnancy. It is really quite simple to understand how these two things must be relevant to get results.

So, once you have found a busy message board that will allow you to include your link to your website in the signature of your posts, you are in business. Just start off by posting and chatting, and when someone asks a question that you know all about and answer to, answer it. This will peak their interest and before you know it, they will be clicking on the link in your signature and checking out your site. While doing this can be quite time consuming, it will pay off. Gain the other members trust, and you cannot go wrong.

The next thing that you should know about getting the most from affiliate marketing is that you should be writing articles. Writing articles on the market that you are promoting and then submitting them to article directories or e-zines is a great way to get the most from your affiliate links and programs that you are a part of. Be sure that you include a link in the articles that you are submitting that will lead the readers back to your website. Doing so will get your site more traffic, and will pay off in the end. However, you will not want to submit the same articles that you have on your site to these directories. You will want different variations of the articles to be used in the directories. This is because when you submit these articles to the directories, you are going to see that by checking your back links, there are other webmasters using your articles. Which is also great because they will in return give you a back link to your site. However, they are depending on you to have a different article on your site than the one that you are submitting.

Home based affiliate marketing is something that takes work. You can not just set up your site and let it go. You have to work on it consistently to see a good amount of revenue come from it. However, make sure that you are doing everything that you can to get it seen. Use the best free tools that there are available to you, and pay for the ones that really work. You will find that you can get the most from the resources that are out there and available.

About the Author

Alexander Gorbachev invites you to visit his home based business website for information you can trust. If you are a home business opportunity seeker he will help you. Also you will get "$100 a day income system!" And The Good News...He is willing to share this exact system with you today... ABSOLUTELY FREE! Visit: http://www.WorkAtHomeGreat.com

Monday, January 5, 2009

Unique RSS Tools

by Sharon Housley

As the masses have adopted RSS as a more mainstream communication medium, Web 2.0 businesses and publishers have adopted unique and unusual tools to manipulate RSS content. Here are just some of the various RSS tools that are currently available...

RSS To PDF

Feedbooks, a free RSS aggregator, takes in RSS feeds and converts them into compiled PDFs. The PDFs even include a table of contents. Feedbooks is free to use, and registering will provide access to more options. A similar alternative is RSS2PDF, which is also a free online service that lets you turn an RSS or OPML newsfeed into a PDF.

FeedBooks - http://www.feedbooks.com/news RSS2PDF - http://rss2pdf.com/

RSS To Image

RSS2Gif is a service that converts RSS feeds to images. The conversion service is a free web-based service.

RSS2Gif - http://www.navi-gez.de/rss2gif/

RSS To Email

RSSFwd is a free web-based service that allows visitors to subscribe to RSS content via their email address. The service polls the subscribed RSS feeds, converts them into HTML-formatted email messages, and then delivers them directly to the subscriber's email inbox.

RSSFwd - http://www.rssfwd.com/

Email To RSS

MailBucket is a public email-to-RSS gateway. Simply forward your email to your-user-name@mailbucket.org and subscribe to the news feed at mailbucket.org/your-user-name.xml. The generated RSS feeds are public and not permanent, so keep that in mind.

MailBucket - http://www.mailbucket.org/index.html

Database To RSS

The SQL2RSS.PHP script allows you to easily create RSS feeds from an SQL database. The script currently supports the conversion of MySQL databases to RSS feeds. When using the SQL2RSS script, the publisher has complete control over the content in the resulting RSS feed. Administrators and publishers control the database query, which allows them the flexibility to determine what data is inserted into the RSS feeds from the database. The SQL2RSS script allows users to easily convert information that is stored in a database into an RSS feed, for syndication and distribution.

SQL2RSS - http://www.sql2rss.com

RSS To Database

The RSS2SQL.PHP script allows you to easily create SQL databases from RSS feeds. The script currently supports the conversion of RSS feeds into MySQL databases. When using the RSS2SQL script, the publisher has complete control over the content in the resulting database. Administrators and publishers control which RSS feed fields are used in the database, giving them the flexibility to determine what data is inserted into the database.

RSS2SQL - http://www.rss2sql.com

Twitter

TwitterFeed is a service that will automatically "twitter" any post that you publish on your blog.

TwitterFeed - http://www.twitterfeed.com/

RSS To SMS

RSS to SMS is a free service that sends messages to a mobile phone for every new item posted to an RSS feed. Keep in mind that normal text messaging fees from your telecom provider apply, so this may not be ideal if a large volume is involved.

Yahoo - http://alerts.yahoo.com/edit_feedalert.php?.done=http://alerts.yahoo.com/myalerts.php

Convert Text To Speech

SpokenText automatically converts RSS feeds into speech. While this service is particularly helpful to visually impaired individuals, it can be used by anyone.

SpokenText - http://www.spokentext.com

Web 2.0 syndication tools are finally catching up with the technology. There are a number of unusual ways that businesses are utilizing RSS feeds.

About the Author

About the Author: Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for RecordForAll http://www.recordforall.com audio recording and editing software.