Tuesday, July 8, 2008

How To Select The Best Affiliate Marketing Programs

by Kathy Nilsen

With millions of people worldwide getting online each day, there is an enormous possibility for merchants to sell their products and generate a huge income. However, merchandisers are not the only ones who can benefit from online marketing.

A booming industry nowadays, provides a great opportunity as well to individuals as affiliate marketers. As an affiliate marketer, you do not need to have your own products or services to sell. All you need to do is to refer your visitors to your affiliate website for them to buy the products and thereby, you earn a commission.

The key to affiliate marketing success is to choose a good affiliate marketing program and to employ excellent marketing techniques in promoting or selling the products to consumers. Why good and not the best affiliate marketing program? There is no "best affiliate marketing program." One program might make one affiliate marketer a millionaire and the other a frustrated marketer. In other words, it can be a success to one and a failure to another. How to make it best would now depend on you. Here are some things to consider when deciding on how to select the best affiliate marketing program that's right for you.

You need information in order to make the right choice. It is helpful when you have already focused your search to a specific interest - which may be the theme of your website (if you already have one). In this way, you would be able to direct yourself towards an affiliate marketing program that would really match your needs, wants and resources. Always weigh your options carefully. Eliminate the options that are not suited to your own criteria for a good affiliate marketing program.

You could join affiliate forums and learn some tips and get suggestions from experienced affiliate marketers. The Internet Affiliate marketing program networks are also good places to look for choices. Here, merchants and affiliate marketers like yourself meet. The merchants advertise their affiliate programs to interested affiliates marketers who sign up in the network for free. Third party affiliate program networks are helpful since they provide you with access to a large number of advertisers (merchandisers) simultaneously. You can easily track and compare their sales records, performances, benefits, products and services.

Make a note of the advantages and disadvantages of each program you are considering. That way, you can clearly see the difference among your options; then later, compare the advantages of the programs with your own checklist. Take time to gather all the info you need to choose the right program. Remember an informed choice is the best choice.

As an affiliate marketer, your goal is not only to make visitors of your website click the link to your affiliate website; but more importantly, to promote your affiliate product so your visitors will buy it. If your visitors are not convinced before going to your affiliate website, then you won't make the sale. Make sure that the affiliate products you are endorsing are worthwhile or in the business context, saleable. Ask yourself: if I were the customer, would I buy it? Would I recommend it to my family or good friend? If you can't convince yourself or your family and friends to buy it, take a look at your next option.

You should also set yourself apart from other affiliate marketers. Many of your competitors are promoting the exact same program or product that you are, using the same ads to do so. Therefore, it is essential that you distinguish yourself from the rest of the affiliate marketers. Add your own personal touch. Remember, your primarily purpose is to attract or encourage people to read your ads and click through your website.

About the Author

Kathy Nilsen of MakingMoneyMonthly.net is the owner of a successful website that is dedicated to helping people achieve success online. For more information on starting your own home based business and earning multiple streams of income visit: http://www.makingmoneymonthly.net